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What is Paragone?

Paragone is a marketing platform specializing in performance-driven strategies within the expanding realm of paid social media. For modern digital marketers, embracing and enhancing a comprehensive cross-channel advertising approach is essential for thriving in both B2C and B2B sectors. Our solutions empower businesses to effectively increase their audience reach and enhance revenue through insightful analytics and automated campaign management tools. By leveraging these resources, companies can navigate the complexities of digital advertising with greater ease and efficiency.

What is MNTN?

Harness the influence and reputation of television advertising alongside a comprehensive suite designed to enhance attributions and targeting, thereby amplifying the effectiveness of TV. Connected TV has evolved from merely a brand marketing avenue into a dynamic platform for paid search and social media. This evolution empowers advertisers to initiate self-directed campaigns aimed explicitly at generating revenue and driving conversions. MNTN has pioneered advertising software that enables brands to achieve quantifiable results in conversions, revenue, and website traffic through the robust capabilities of television. MNTN Performance TV stands out as the first and only connected TV advertising platform tailored for direct-response marketing objectives. This innovation reimagines the landscape for advertisers, enabling them to connect their TV advertising performance directly to measurable outcomes. As the most potent advertising medium globally, television's potential should be fully leveraged in direct-response marketing strategies, similar to how social media and paid search are utilized. This shift not only enhances advertising effectiveness but also opens new avenues for creativity and engagement in marketing campaigns.

Media

Media

Integrations Supported

Adjust
AppsFlyer
Eulerian
Facebook Ads
Fastory
Google Analytics
Instagram
LeadsBridge
LiveRamp
Meta Ads
Pinterest
Snapchat
TikTok
Wibbitz
X (Twitter)
X Ads (Twitter Ads)
Zapier

Integrations Supported

5X
Kochava
Modern.ai

API Availability

API Availability

Pricing Information

$399 per month
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

paragone.ai

Date Founded

2009

Company Location

United States

Company Website

paragone.ai/product/actionable-performance-monitoring/

Company Facts

Organization Name

MNTN

Company Location

United States

Company Website

mountain.com

Categories and Features

Mobile Advertising

Not specified

Performance Marketing

Not specified

Social Media Advertising

Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

Video Advertising

Not specified

Categories and Features

CTV & OTT Advertising

Not specified

Marketing

Not specified

Performance Marketing

Not specified

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