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What is Pega CRM?

Boost engagement and optimize automation at every stage of the customer journey. Shift away from traditional CRM platforms and embrace a holistic, journey-centric customer engagement solution. Whether you're looking to replace your current system or enhance your existing framework, Pega is ready to support you. The performance of your agents plays a vital role in your overall success, so it's important to keep your team connected, efficient, and productive, regardless of their location. Customers want to feel appreciated and cared for; provide them with proactive, personalized, and seamless experiences across all platforms. In the current competitive environment, having all-encompassing capabilities is crucial. Cut costs and enhance the effectiveness of your channels through smart automation and streamlined case management. Enable the integration and automation of tasks between teams and systems to speed up the handling of customer queries. Pega's AI-driven case management adjusts to diverse customer service demands, while predefined microjourneys based on industry best practices act as rapid deployment templates. This approach empowers you to initiate projects swiftly and effectively, ensuring your organization remains agile and responsive to evolving customer needs. By leveraging these tools, you can elevate your customer engagement strategy and drive meaningful outcomes.

What is Pega Customer Engagement Platform?

Engaging with customers has grown increasingly complex as they seek personalized, consistent, and relevant interactions with brands on multiple platforms. Your customer engagement system should ideally streamline this process; however, many current solutions are unwieldy and do not effectively meet the demand for customized interactions. A large number of these platforms encounter difficulties when it comes to integrating vital information from various organizational data silos, which is essential for addressing customer inquiries in real time across all communication channels. Pega Marketing marks a significant leap forward in the realm of customer engagement solutions. By leveraging sophisticated customer analytics and real-time business rules, Pega continually evaluates the context of each customer interaction, recommending the best offer, content, channel, and action for optimal engagement. Employing Pega allows businesses to build stronger connections with their customers, moving beyond traditional segmentation approaches towards a holistic strategy for customer experience across every channel, thus improving overall satisfaction and loyalty. Furthermore, this cutting-edge platform equips organizations with the agility to quickly respond to evolving customer needs and preferences, fostering a more adaptive and effective engagement strategy that can change as market dynamics shift. Ultimately, this responsiveness can lead to a more enriched customer journey and long-term brand loyalty.

Media

Media

Integrations Supported

ABBYY Mobile Capture
Capgemini Intelligent Automation Platform
ClearProcess
CognitiveScale Cortex AI
Diabolocom
Documaster
Google Cloud Anti Money Laundering AI
HintEd
LinkedIn Sales Navigator
OneSpan Identity Verification
Perfect Doc Studio
Quavo
Sales Robots
Syntasa

Integrations Supported

ABBYY Mobile Capture
Capgemini Intelligent Automation Platform
ClearProcess
CognitiveScale Cortex AI
Diabolocom
Documaster
Google Cloud Anti Money Laundering AI
HintEd
LinkedIn Sales Navigator
OneSpan Identity Verification
Perfect Doc Studio
Quavo
Sales Robots
Syntasa

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Pegasystems

Date Founded

1983

Company Location

United States

Company Website

www.pega.com/es/products/crm-applications

Company Facts

Organization Name

Pegasystems

Date Founded

1983

Company Location

United States

Company Website

www.pega.com/customer-engagement-platform

Categories and Features

CRM

Calendar/Reminder System
Call Logging
Document Storage
Email Marketing
Internal Chat Integration
Lead Scoring
Marketing Automation Integration
Mobile Access
Quotes / Proposals
Segmentation
Social Media Integration
Task Management
Territory Management

Healthcare CRM

Audience Targeting
Campaign Management
Marketing Automation
Medical History Records
Patient Communications
Patient Management
Physician Management
Predictive Analytics

Categories and Features

Customer Engagement

Analytics
Churn Management
Communication Management
Community Management
Content Syndication
Feedback Collection
Gamification
Live Chat
Video Content

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