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What is Pega RPA?

Pega RPA is an advanced robotic process automation solution built to help enterprises automate workflows, reduce manual effort, and accelerate digital transformation. It enables organizations to deploy both unattended bots that run 24/7 in the background and attended bots that assist employees during real-time tasks. The platform is designed to work seamlessly with legacy systems, eliminating the need for APIs and reducing integration complexity. Using Robot Studio, developers and business users can create automation workflows in a low-code environment, speeding up implementation and reducing technical barriers. Robot Manager offers centralized oversight, allowing teams to monitor performance, manage workloads, and ensure optimal bot operation. Pega RPA also includes self-healing capabilities, enabling bots to adapt to changes and maintain reliability. The platform integrates with Pega’s broader ecosystem, combining RPA with AI, process mining, and workflow automation for end-to-end optimization. This unified approach allows businesses to automate complex processes while maintaining governance and control. By reducing errors and increasing efficiency, Pega RPA helps organizations lower operational costs and improve productivity. It also supports compliance and scalability, making it suitable for enterprise environments. The solution empowers employees by offloading repetitive tasks to digital assistants, enhancing overall performance. Overall, Pega RPA delivers a flexible, intelligent automation framework that drives efficiency and innovation across the enterprise.

What is Pega Marketing?

Instead of concentrating on broad, generic offers, prioritize personalized, one-on-one marketing during your engagements with current clients. Pega's next-best-action framework evaluates multiple elements, including sales, service, risk, retention, and operational priorities in real-time, to enhance your messaging. This approach enables marketers to more accurately identify customers with growth potential. By employing Pega's next-best-action tactics, you can ensure that every customer receives the most suitable action aimed at expanding your bank’s share of wallet. However, effective next-best-action strategies rely not only on internal customer data and transaction records but also on the incorporation of real-time information from widely-used platforms like Hadoop, Cassandra, and Equifax. This integration allows for a deeper and more nuanced understanding of each customer, significantly enhancing your decision-making capabilities in customer interactions. Ultimately, utilizing these enriched data streams can lead to stronger relationships and improved customer loyalty, which are vital for long-term success.

Media

Media

Integrations Supported

AWS Marketplace
Aprimo
CyberArk Privileged Access Manager

Integrations Supported

AWS Marketplace
Aprimo
CyberArk Privileged Access Manager

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Pegasystems

Date Founded

1983

Company Location

United States

Company Website

www.pega.com/products/platform/robotic-process-automation

Company Facts

Organization Name

Pegasystems

Date Founded

1983

Company Location

United States

Company Website

www.pega.com

Categories and Features

Robotic Process Automation (RPA)

Analytics
Attended Automation
Code-free Development
Image Recognition
Optical Character Recognition
Process Builder
Third Party Application Integration
Unattended Automation

Categories and Features

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Social Media Advertising

Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

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