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What is Personalize?

Boost the effectiveness of your email and marketing campaigns by customizing them to meet individual preferences, which could potentially lead to a doubling of your response rates. By utilizing real-time data, you can precisely target customers based on their main interests, subsequently increasing your marketing revenue. Personalize assesses the online behaviors of each contact in your database to identify their primary interests. Our sophisticated AI technology evaluates various metrics, such as the duration spent on a webpage, frequency of visits, and recency of interactions, providing immediate insights. With Personalize, you can effectively identify what captures each customer's interest at any given moment, allowing you to showcase the most relevant products or services right when they are most needed. This targeted approach not only enhances your sales and marketing strategies but also amplifies the revenue potential from your current customer base, ensuring that every outreach is impactful and significant. Ultimately, embracing this level of personalization can transform your marketing efforts into a more successful and engaging experience for your clients, fostering long-term relationships and loyalty. By prioritizing individual preferences, you can create a distinctive connection that resonates with your audience.

What is Blueshift?

Blueshift enables brands to connect with customers on an individual basis by transforming data and intelligence into simple, actionable insights that span all channels. Our comprehensive platform merges a customer data system, AI-driven decision-making, and a multi-channel marketing center, providing brands with the essential tools to create personalized and immediate experiences at every stage of the customer journey. By leveraging this integrated approach, brands can enhance engagement and foster deeper relationships with their audience.

Media

Media

Integrations Supported

Axis LMS

Integrations Supported

AdRoll
Advantage
Criteo Commerce Growth
Crowdin
Facebook
Google Ads
Google Analytics
LinkedIn
LiveRamp
Lob
Lytics
Magento
Mailgun
Poplar
Retention.com
SendGrid
Snapchat
Tealium Customer Data Hub
Twilio

API Availability

API Availability

Pricing Information

$69 per month
Billed annually
Free Trial Offered?

Pricing Information

Pricing not provided
Free Version
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Human

Date Founded

2015

Company Location

United States

Company Website

ai.human.marketing/

Company Facts

Organization Name

Blueshift

Date Founded

2014

Company Location

United States

Company Website

blueshift.com

Categories and Features

AI Marketing

Not specified

Personalization

Not specified

Categories and Features

AI Marketing

Not specified

Artificial Intelligence

Chatbot
For Healthcare
For Sales
For eCommerce
Image Recognition
Machine Learning
Predictive Analytics
Process/Workflow Automation

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Multi-Campaign

CRM

Email Marketing
Marketing Automation Integration
Segmentation
Social Media Integration

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

eCommerce Marketing

Not specified

Email Marketing

A/B Testing
CAN SPAM Compliance
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Email Personalization

Not specified

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Drip Campaigns
Dynamic Content
Segmentation
Social Marketing
Website Visitor Tracking

Mobile Marketing

Channel Attribution
Contextual Targeting
Coupons
Email Marketing
Engagement Monitoring
In-App Marketing
Location-Based Marketing
Push Notifications
Text Messaging

Personalization

A/B Testing
Abandoned Cart Saver
Behavioral Targeting
Campaign Segmentation
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Push Notifications

A/B Testing
Analytics
Campaign Segmentation
Contextual Targeting
Device Targeting
Expiry Notifications
Geo Targeting
Mobile Notifications
Notification Scheduling
Visual Notifications
Web Notifications

SMS Marketing

2-Way Messaging
Mass Texting
Mobile Coupons
Reporting/Analytics
Scheduled Messaging
Shortcodes

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