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What is PetalPost?

PetalPost is a floral industry management platform designed to connect florists, wholesalers, growers, and vendors through shared ordering, inventory, and operational workflows. The software provides real-time inventory tracking with low-stock alerts and reservation capabilities for products associated with pending orders. Florists can use the platform to order from wholesalers, manage their own retail inventory, organize customer orders, build bouquets, create invoices, and review analytics and reports. Wholesalers can publish live inventory through a B2B ordering portal, manage florist accounts, process bulk orders, and assign custom pricing to individual customers. PetalPost allows florist customers to place wholesale orders at any hour without requiring the wholesaler to manually handle each order request. The platform includes a desktop application with offline functionality, while paid plans add real-time cloud synchronization across devices and support for unlimited team members. Integration capabilities include Shopify synchronization, Square imports, CSV import and export, API access, webhooks, and scheduled synchronization workflows. Automation features can support customer messaging, loyalty rewards, discount campaigns, recurring subscription orders, notifications, product updates, and other repetitive business processes. Higher-tier wholesaler capabilities include credit management, net terms, Stripe payments, delivery management, multi-location support, advanced roles and permissions, custom branding, and white-label domains. PetalPost also offers reporting and analytics for monitoring products, orders, customers, and business activity across the organization. By focusing specifically on the floral supply chain, the platform is designed to help businesses replace manual ordering, spreadsheets, and disconnected tools with a more centralized workflow.

What is Lovingly POS?

Nearly two decades ago, the journey of Lovingly began when co-founder Joe identified the limitations in the traditional business practices of florists during his professional interactions with them. He noted that while local florists struggled to thrive, larger companies were reaping the benefits of the online marketplace, leaving small businesses at a disadvantage. These established florists relied heavily on outdated marketing techniques, such as advertising in local newspapers and the yellow pages, which ultimately resulted in significant profit losses to order gatherers who took large commissions from sales, thus leaving the florists with minimal income to cover their floral costs. This troubling scenario affected various customers, including a business associate who wished to send sympathy flowers to a client far away after a loss, as well as a novice shopper who fell victim to the alluring ads of bigger competitors. Joe's observations highlighted an urgent need for a dedicated platform that could empower local florists to effectively compete and thrive in a digital economy, ultimately leading to the creation of Lovingly, which aimed to bridge this gap. In this way, Joe's vision transformed into a mission to uplift local businesses and ensure they had the tools necessary to succeed in a rapidly evolving marketplace.

Media

No images available

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

API Availability

Pricing Information

Free
Free Version

Pricing Information

Pricing not provided
Free Trial Offered?

Supported Platforms

SaaS
Windows
Mac
Linux

Supported Platforms

SaaS
iPhone
iPad

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

PetalPost

Date Founded

2025

Company Location

United States

Company Website

petalpost.com

Company Facts

Organization Name

UFN

Date Founded

2008

Company Location

United States

Company Website

www.ufn.com

Categories and Features

Florist

Not specified

Categories and Features

Florist

Automated Card Printing
Customer Account Profiles
Order Management
Production Tracking

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