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What is Phaedon?

Phaedon is a loyalty, customer experience, and marketing analytics company focused on helping brands build emotional loyalty and turn customer engagement into business growth. The company supports brands at every stage of loyalty maturity, from launching a first program to scaling global loyalty operations. Phaedon’s approach goes beyond basic engagement by helping companies understand why customers stay and how to act on that understanding. Its services combine loyalty strategy, program design, customer experience transformation, marketing analytics, AI, predictive analytics, GenAI tools, and execution. Phaedon’s human-centered, AI-powered approach helps brands use customer data to create more personalized experiences and spark deeper participation. The company helps organizations design experiences that customers and employees value by blending insights, strategy, and flexible technology. Its Loyalty Strategy and Program Design solution focuses on emotional connections, personalization, and data-driven loyalty outcomes. Customer Experience Transformation helps align operations, technology, and organizational structure around customer and employee engagement. Marketing Analytics and AI helps uncover audience insights, generate actionable learnings, and optimize business outcomes. Tally, Phaedon’s SaaS loyalty platform, supports configurable loyalty programs across travel, hospitality, and retail with promotions, rules, rewards orchestration, customer-level modeling, segmentation, real-time data ingestion, activation, enterprise-grade security, compliance, and scale. By combining emotional loyalty strategy, Tally, customer experience transformation, analytics, AI, and program execution, Phaedon helps brands create loyalty experiences that build brand love and revenue impact.

What is Influence?

Influence.io is a multifunctional platform designed for loyalty and referral programs, empowering ecommerce and direct-to-consumer brands to effectively create, manage, and enhance their customer loyalty and referral strategies. With this platform, merchants can motivate their customers by providing points for various activities such as purchasing items, writing reviews, and engaging with social media, which can later be redeemed for enticing perks, discounts, or rewards. Furthermore, it incorporates loyalty tiers that enable brands to customize rewards based on varying degrees of customer loyalty, along with digital stamp cards that work seamlessly with Apple and Google Wallet, membership options, and incentives to encourage existing customers to recruit new ones. The platform’s effortless integration with leading ecommerce and marketing tools like Shopify, BigCommerce, Klaviyo, and Gorgias allows for a rapid and uncomplicated setup, removing the necessity for intricate custom development. In addition, Influence.io's intuitive interface significantly boosts customer engagement, simplifying the process for brands to cultivate meaningful connections with their audience. This ultimately fosters a community around the brand, enhancing customer retention and satisfaction.

Media

No images available

Media

Integrations Supported

Apple Wallet
Attentive
BigCommerce
Google Wallet
Gorgias
Klaviyo
Loop
REVIEWS.io
Recharge
Salesforce Agentforce Marketing
Shopify
Skio
dotdigital Engagement Cloud

Integrations Supported

Apple Wallet
Attentive
BigCommerce
Google Wallet
Gorgias
Klaviyo
Loop
REVIEWS.io
Recharge
Salesforce Agentforce Marketing
Shopify
Skio
dotdigital Engagement Cloud

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided
Free Version
Free Trial Offered?

Pricing Information

$49 per month
Free Version
Free Trial Offered?

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Phaedon

Date Founded

2019

Company Location

United States

Company Website

www.wearephaedon.com

Company Facts

Organization Name

Influence

Date Founded

2021

Company Location

United States

Company Website

www.influence.io

Categories and Features

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

Loyalty Management

CRM
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management
White Label

Categories and Features

Customer Advocacy

Advocate Management
Campaign Management
Communication Management
Community Management
Gamification
Referral Tracking
Reporting/Analytics
Rewards Program
Social Engagement

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

Loyalty Management

CRM
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management
White Label

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