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What is Photoroom?

Photoroom is the AI visual solution purpose-built for e-commerce, helping businesses transform raw product shots into listings that convert and clear every marketplace's requirements. Retailers, marketplaces, and consumer brands rely on it to produce, organise, and scale product imagery across all their channels — compressing what used to take weeks of photography into minutes of work. On-brand, accurate, and ready to sell. Photoroom runs commerce-specific models tuned for product fidelity — no warped shapes, no color shifts, none of the artificial look that costs buyer trust — because it solves for whether an image sells, not just whether it looks good. Teams managing thousands of SKUs can process an entire catalogue in a single pass, applying edits and brand kits uniformly so every listing looks consistent on every channel, with no designer or studio required and output up to 4K resolution. For larger operations, a production-grade image-processing API plugs straight into the tools sellers already run (Shopify, Amazon, eBay, TikTok Shop, and custom storefronts), establishing Photoroom as the central home for a brand's product visuals and automating production end to end. Capabilities range across background removal, generated product scenes, ghost mannequin shots, virtual models, brand-consistent output, and automated marketplace compliance. Photoroom grows with the business — individual sellers start free on web or mobile and upgrade as they scale, while marketplaces, retailers, and global brands run dedicated, sales-supported deployments. And because the underlying AI stays model-agnostic, customers always work with best-in-class quality tuned for commerce, with no disruption as the technology advances. Customers include Wolt, Mercari, Depop, Decathlon, and DoorDash — and Warner Bros. tapped Photoroom's API to power the viral "Barbie the Movie" selfie generator, used more than 13 million times.

What is MerchantFloor?

MerchantFloor is an innovative AI toolkit specifically designed for online merchants, empowering them to efficiently create product images, lifestyle visuals, product descriptions, social media content, blogs, and text advertisements. This platform supports small to medium-sized ecommerce businesses by speeding up the production and distribution of their product content. New users can start with 25 free credits without requiring a credit card, allowing them to easily send their generated content to Shopify. Furthermore, MerchantFloor supports various workflows for platforms such as Etsy, Amazon, WooCommerce, eBay, and other online shops. Its comprehensive suite of tools includes a product photo studio, lifestyle image generation, background removal, image resizing, as well as features for crafting descriptions, social media posts, blogs, and text advertisements. With these extensive capabilities, MerchantFloor seeks to simplify the entire content creation journey for ecommerce businesses, enabling them to concentrate more on scaling their operations and engaging with customers effectively. Additionally, by providing a user-friendly interface, it encourages creativity and innovation in product marketing strategies.

Media

Media

No images available

Integrations Supported

Airtable
Capture One
Figma
Image Relay
Model Context Protocol (MCP)
Pixelz
Shopify
WordPress
Zapier

Integrations Supported

Amazon
Etsy
WooCommerce
eBay

API Availability

Has API

API Availability

Pricing Information

Free
Photoroom offers two pricing tracks: subscription plans for sellers and teams, and usage-based API plans for developers.

App & team subscriptions: a free plan to get started, Pro ($7.50/month), Max ($20.99/month), and Ultra ($82.50/month) for higher-volume professional sellers, plus a custom Enterprise plan for marketplaces, retailers, and large brands. Higher tiers unlock more credits, batch processing, advanced AI tools, and team access. Annual billing lowers the monthly rate.

Image-processing API: Basic at $20/month (Remove Background API, ~$0.02/image), Plus at $100/month (full Image Editing API including AI backgrounds and shadows, ~$0.01/image), and a custom Enterprise tier (Access all APIs) with volume-based discounts, onboarding, enterprise support, and access to the model-training program. Developers can start free and prototype with 1,000 images in sandbox mode. High-volume consumer apps (1M+ images/month) can contact Photoroom about partnership pricing.
Free Version
Free Trial Offered?

Pricing Information

Free to start with 25 credits
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad

Supported Platforms

SaaS
Android
iPhone

Customer Service / Support

Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub

Company Facts

Organization Name

Photoroom

Date Founded

2019

Company Location

France

Company Website

www.photoroom.com

Company Facts

Organization Name

MerchantFloor

Company Website

www.merchantfloor.com

Categories and Features

AI eCommerce

Not specified

AI Image Generators

Not specified

AI Object Removers

Not specified

AI Photo Editors

Not specified

Product Photography

Not specified

Categories and Features

AI eCommerce

Not specified

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