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What is Pinterest Ads?

Pinterest is unique as the only platform where advertising enhances the overall user experience. Users, known as Pinners, find items they cherish, while companies are able to broaden their audience and improve brand awareness. This platform not only drives increased traffic to various content both within and outside Pinterest but also prompts specific actions, including online purchases, sign-ups, and subscriptions. Additionally, it has the potential to boost physical store sales. Advertisers benefit from a cost per conversion that is 2.3 times more effective than that of conventional social media ads. Retail companies, in particular, enjoy a return on ad spend that is twice that of other social media platforms. You can display your products in a simple vertical or square image format, which ensures clarity and ease of understanding. Moreover, captivating storytelling can be used to engage audiences through dynamic video formats. By quickly turning all your product Pins into advertisements, you can significantly expand your reach. Enhance your advertising with a carousel feature, which allows viewers to swipe through multiple images within a single ad. By showcasing your products in a blended format that incorporates both lifestyle visuals and videos, you can effectively illustrate your brand in action. Ultimately, Pinterest provides a platform that allows you to vividly express your brand narrative through a rich and engaging multimedia storytelling experience that resonates deeply with users, fostering more meaningful connections between businesses and potential customers. This unique combination of visual engagement and storytelling ensures that brands stand out in a crowded marketplace.

What is LinkedIn Ads?

Connect with over 850 million professionals on the world's largest network focused on career advancement. Our advertising platform offers a diverse range of ad formats designed to meet your unique marketing objectives. You have the opportunity to create LinkedIn ad campaigns that correspond with your specific goals. To get started, you’ll need access to Campaign Manager; if you don’t have an account yet, establishing one is a straightforward and quick process. Each campaign begins by identifying the key goals that matter most to you, whether they focus on building awareness, fostering consideration, or driving conversions. LinkedIn ads provide businesses of various sizes the tools they need to realize their aspirations and reach their target audiences effectively. With a vast pool of over 850 million active users on LinkedIn, you can accurately target your audience based on criteria such as job title, industry, and professional role. Whether you aim to generate leads, boost brand awareness, or encourage event registrations, LinkedIn ads can play a crucial role in fulfilling those objectives. Moreover, you can control your budget with flexible pricing options, allowing you to start with any amount you choose and pause or discontinue your ads at your convenience. This adaptability guarantees that your advertising strategies can progress alongside your business requirements, ensuring consistent alignment with your overall vision. Ultimately, leveraging LinkedIn’s advertising capabilities can significantly enhance your marketing effectiveness.

Media

Media

Integrations Supported

5X
AdSoda
Adease
Adpulse
AdsGPT
Adsorra
DinMo
Hightouch
Ikigai
Kitchn.io
Smally
Sourcetable
Spider AF
Supermetrics
Synter
Topsort

Integrations Supported

5X
AdSoda
Adease
Adpulse
AdsGPT
Adsorra
DinMo
Hightouch
Ikigai
Kitchn.io
Smally
Sourcetable
Spider AF
Supermetrics
Synter
Topsort
Animo Media Intelligence
Cluc.io
Kinnovis
adCasa

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS
Android
iPhone
iPad

Supported Platforms

SaaS
Android
iPhone
iPad

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub

Company Facts

Organization Name

Pinterest

Date Founded

2008

Company Location

United States

Company Website

business.pinterest.com/en-us/advertise/

Company Facts

Organization Name

LinkedIn

Date Founded

2002

Company Location

United States

Company Website

business.linkedin.com/marketing-solutions/ads

Categories and Features

Categories and Features

Media Buying

Not specified

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