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What is PlaceLinks?

Creating an efficient solution for media monitoring and analytics can greatly boost customer loyalty by delivering outstanding reporting capabilities. By eliminating the costs, time, and risks associated with building online systems, companies can establish a strong foundational platform for customized advertising servers. PlaceLinks is focused on empowering advertisers, publishers, and agencies in the diverse fields of internet search advertising, mobile applications, social media, and call tracking. We offer high-quality reporting and analytical tools for online advertising, data integration, search engines, and online directories, which enhance user engagement and insights. Our services aid publishers in optimizing their investment in search engines through effective taxonomy conversions, expert tuning, and strategic consulting. Furthermore, we are at the forefront of innovation in video technology, providing tailored video player development and comprehensive measurement solutions. With extensive experience in constructing and managing reporting portals for various clients, we have made significant investments in the essential infrastructure to accurately report on internet searches, tracked calls, weblog data, and shopping transactions, enabling all stakeholders to refine their advertising strategies. In addition, our dedication to excellence in reporting and analysis not only supports our clients but also fosters growth and success across a multitude of platforms and advertising formats. As we continue to evolve, we remain committed to driving transformative results for our partners.

What is Animo Media Intelligence?

Animo is a cloud-based solution tailored for the assessment and enhancement of media, aimed at brand marketing teams, analytics professionals, and advertising agencies. It seamlessly blends online advertising with offline media efforts within a cooperative workspace, enabling thorough reporting, marketing mix modeling, and strategic planning across an array of channels. The platform's Online Dashboard aggregates data from diverse advertising platforms, bringing together campaign metrics such as spending, impressions, clicks, conversions, and return on investment into a cohesive interface. By utilizing online models, it estimates the influence of various channels to inform budget distribution, while its offline capabilities assess the success of television, radio, and out-of-home marketing against quantifiable business outcomes, featuring in-depth TV spot evaluations at 15-minute intervals. Moreover, its Media Planner tool empowers users to explore pre-campaign scenarios, and marketing insights can be retrieved through AI assistants using a Model Context Protocol link. The adaptable, modular structure supports both digital-only and combined online and offline measurement, positioning it as a multifaceted tool for contemporary marketing challenges. This all-encompassing strategy ensures that users are equipped to make knowledgeable decisions grounded in a complete understanding of their media performance. In an ever-evolving marketing landscape, Animo stands out by providing actionable insights that drive effective campaign strategies.

Media

Media

Integrations Supported

Telmetrics

Integrations Supported

ChatGPT
Claude
Claude Duet
Claude for Legal
Google Ads
Google Analytics
Google Search Console
LinkedIn Ads
Meta Ads
Model Context Protocol (MCP)
Outbrain
Snapchat Ads
Taboola
TikTok Ads
YouTube

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided

Pricing Information

$100/month
The Online Dashboard starts at $750/month with no minimum contract. Online MMM starts at $1,750/month; offline optimization starts at $2,000/month. Some advanced options are priced by data volume.
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Documentation Hub

Company Facts

Organization Name

PlaceLinks

Date Founded

1999

Company Location

United States

Company Website

www.placelinks.com

Company Facts

Organization Name

Animo

Date Founded

2023

Company Location

Israel

Company Website

animo-tech.com

Categories and Features

Advertising

Not specified

Marketing Analytics

Not specified

Categories and Features

Marketing Analytics

Not specified

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