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What is Plausible Analytics?

Plausible Analytics is dedicated to providing an all-encompassing and user-friendly web analytics dashboard that showcases essential metrics related to website traffic in a cohesive manner. Users can effortlessly track their website's performance without the burden of navigating through intricate menus or dealing with the complications of creating custom reports. All vital statistics concerning your website are neatly presented on a single page, ensuring ease of access. The process of web analytics entails assessing and interpreting data associated with website activity, which enables site owners to identify their strengths and areas for improvement, ultimately assisting them in refining their strategies for enhanced results. Crucially, your site's data remains entirely secure, never to be shared or sold to external parties, nor will it be utilized for commercial gain. For a more in-depth understanding, users can delve into additional insights by applying filters; simply click on any metric to modify the dashboard view to suit your needs. This high level of accessibility not only enhances user experience but also empowers individuals to make well-informed decisions based on real-time data analytics, fostering a proactive approach to website management.

What is Matomo?

Matomo, recognized as the leading open-source web analytics solution, is utilized by over 1.4 million websites spanning 190 countries and is available in more than 50 languages. The platform places a strong emphasis on safeguarding user privacy, ensuring complete data ownership, and eliminating data sampling practices. Users can choose between two hosting alternatives: cloud-based and on-premise solutions. The cloud option streamlines the setup process, while the on-premise choice enables the installation of the PHP/MySQL software directly on personal servers, thereby providing users with maximum control and flexibility over their data. This powerful tool for web analytics and conversion optimization is a premium offering, boasting a diverse array of features such as heatmaps, session recordings, and the ability to set specific goals for tracking success. Additionally, Matomo continuously evolves to meet the needs of its users, ensuring they have access to the latest advancements in analytics technology.

Media

Media

Integrations Supported

DataUnlocker
Dome
DreamApply
Letlink
Workers by Delos
Squarespace
Weebly
Wix

Integrations Supported

DataUnlocker
Dome
DreamApply
Letlink
Workers by Delos
Data Virtuality
Discourse
Kameleoon
Maileon
Publitas
Sigsync
Sitejet
Sociuu
Stackhero
Syntasa
Wplino
walkerOS

API Availability

Has API

API Availability

Pricing Information

Pricing not provided
Free Trial Offered?

Pricing Information

$23 per month
Free for on-premise use
Free Version
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Linux

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

Plausible Analytics

Date Founded

2018

Company Location

Estonia

Company Website

plausible.io

Company Facts

Organization Name

Matomo

Date Founded

2007

Company Location

New Zealand

Company Website

matomo.org

Categories and Features

Digital Analytics

Not specified

Web Analytics

Not specified

Categories and Features

AB Testing

Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Split Testing
Statistical Relevance Analysis
Test Scheduling

Business Intelligence

Dashboard
Data Analysis
Key Performance Indicators
Performance Metrics
Visual Analytics

Content Analytics

Not specified

Digital Analytics

Not specified

Heatmap

Website Analytics

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
ROI Tracking
Social Media Metrics
Website Analytics

Mobile App Analytics

A/B Testing
Channel Attribution
Cohort Analysis
Funnel Analysis
In-App Events Tracking
Retention Tracking
Revenue Tracking

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Website Optimization Tools

Performance Metrics

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