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Ratings and Reviews 0 Ratings
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What is Playable?
Playable is a leading gamification platform built to empower marketers at enterprise scale by converting customer engagement into tangible business results. It enables brands to design and deploy captivating interactive experiences that enhance brand recall, deepen customer loyalty, and stimulate advocacy through immersive gameplay. The platform excels at gathering zero-party data in a transparent, compliant manner, fueling highly personalized marketing campaigns and informed decision-making. Marketers can leverage Playable to boost conversion rates, optimize marketing budgets, and amplify the effectiveness of campaigns across paid, owned, and earned media. With an average engagement duration of over a minute and a nearly 25% click-through rate, Playable campaigns consistently outperform standard digital marketing efforts. The platform features a comprehensive library of games spanning luck, knowledge, and skill categories, allowing tailored experiences to meet varied marketing objectives. Trusted by over 650 global brands such as Virgin Red, Carlsberg, and Costcutter, Playable demonstrates proven success through case studies showing doubled redemption rates and record-low acquisition costs. Its enterprise-grade security, compliance with ISO 27001 and GDPR, and data privacy commitment offer marketers peace of mind. By blending creative gamification with actionable analytics, Playable transforms fleeting brand moments into lasting impact and measurable ROI. The platform’s ease of integration and support ensures rapid deployment and ongoing campaign optimization.
What is Ludeo?
Ludeo acts as a groundbreaking platform for game discovery and marketing, transforming traditional video content into interactive experiences that allow users to engage directly with gameplay from various social media feeds, communities, and websites. Instead of simply watching trailers or clips, Ludeo provides a streamlined "click + play" feature, enabling players to instantly jump into short gameplay sessions without the hassle of downloads, logins, or complex setups, thereby bridging the gap between discovering a game and actually playing it. The platform includes "Ludeos," which are shareable, interactive highlights derived from authentic gameplay moments, intended to be disseminated across channels such as YouTube, Twitch, Discord, and other social environments, thus shifting passive viewing into active participation. Additionally, Ludeo serves as a marketing technology layer specifically crafted for game developers and creators, offering a lightweight SDK that seamlessly integrates with existing game engines, allowing developers to capture key gameplay moments and convert them into playable snippets for users to experience. This innovative strategy greatly enhances user engagement while providing creators with a novel way to effectively showcase their games. As a result, Ludeo is poised to transform the manner in which gamers discover and interact with new titles, making the gaming experience more immersive and accessible than ever before. The platform's ability to connect players with games in real-time represents a significant evolution in the gaming industry, ensuring that players can explore new titles with unparalleled ease.
Integrations Supported
Adobe Marketo Engage
Agillic
Airship
Amazon Web Services (AWS)
Apsis One
Bloomreach
Braze
Customer.io
Emarsys
InterMail
Integrations Supported
Adobe Marketo Engage
Agillic
Airship
Amazon Web Services (AWS)
Apsis One
Bloomreach
Braze
Customer.io
Emarsys
InterMail
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Playable
Date Founded
2017
Company Location
Denmark
Company Website
playable.com
Company Facts
Organization Name
Ludeo
Company Location
United States
Company Website
business.ludeo.com
Categories and Features
Gamification
Badge Management
Collaboration Tools
Contest Management
Feedback Management
For Call Centers
For Developers
For Education
For Onboarding
For Sales
Goal Setting / Tracking
Leaderboards / Activity Tracking
Performance Metrics
Rewards Management
Categories and Features
Game Development
2D
3D
Analytics
Animation
Asset Management
Drag & Drop
IT Asset Management
Network Management
Physics
Player Management
Prototyping
Virtual Reality
eCommerce