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What is Plot?

Plot is an AI-powered marketing planning and content creation platform developed by Shapes to help businesses organize their marketing strategies and produce consistent branded communications. The software combines strategic content planning, brand intelligence, generative AI, and marketing workflow management within a unified application. Its 90-day planning system creates structured content recommendations based on quarterly business goals, target audiences, messaging pillars, and relevant industry developments. Plot Intelligence serves as a dynamic brand knowledge base that analyzes company websites, previous writing, case studies, service information, and other business materials. Users can refine the platform's understanding of their brand by providing additional examples, updating messaging preferences, or describing changes to their business. AI-powered content generation tools produce LinkedIn posts, blog articles, email newsletters, social media captions, video scripts, and thought leadership content in a customized brand voice. The platform supports separate business and personal writing styles, allowing users to adjust content according to the intended author and communication channel. Its Image Creator combines stock photography, brand fonts, and visual styling tools to generate marketing graphics, while an Instagram carousel generator creates branded multi-slide content. Canva integration allows users to transfer generated content into designs and bring completed visual assets back into the platform. Marketing management features include a drag-and-drop Kanban planning board, searchable content library, content repurposing, direct LinkedIn publishing, and collaborative workspaces with configurable user roles. Plot also provides curated marketing intelligence, optional campaign analytics, subscription-based AI generation credits, and access to professional marketing strategy sessions.

What is Highlightly?

Highlightly is a source-backed AI content creation platform that helps users convert articles, reports, PDFs, YouTube transcripts, and raw text into branded social media graphics, carousel posts, captions, and presentation assets. The platform is designed to simplify the content repurposing process by automatically extracting verified quotes, statistics, hooks, facts, and key insights directly from the original source material. Highlightly transforms extracted information into ready-to-edit visual assets such as quote cards, stat graphics, hook posts, screenshot layouts, thematic summaries, and multi-slide LinkedIn carousels optimized for professional publishing. Users can upload content from multiple formats including URLs, PDF documents, PowerPoint files, YouTube transcripts, text snippets, and article searches, making the platform highly flexible for research-driven content creation. The software includes more than 100 source-aware templates and supports multiple export dimensions for LinkedIn, Instagram, X, YouTube, presentations, and story-based content. Highlightly also features persistent brand kit management that automatically applies logos, typography, color systems, social handles, and watermark settings across all generated visuals and exports. The platform offers screenshot capture, slicing, and annotation tools that help users preserve source evidence while creating engaging editorial and educational graphics. Its carousel builder allows creators to generate complete slide sequences with AI-assisted layouts, captions, and PDF-ready exports for thought leadership and social storytelling campaigns. Highlightly reduces the traditional multi-hour workflow of researching, designing, resizing, and caption writing into a process that can be completed in under a minute.

Media

Media

No images available

Integrations Supported

Canva
Instagram
LinkedIn

Integrations Supported

API Availability

API Availability

Pricing Information

£29/month
Free Trial Offered?

Pricing Information

$15/month
Free Version

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Not specified

Company Facts

Organization Name

Shapes

Company Website

plotkit.io

Company Facts

Organization Name

Highlightly AI

Date Founded

2025

Company Location

India

Company Website

highlightly.studio/landing

Categories and Features

AI Marketing

Not specified

Categories and Features

AI Content Generators

Not specified

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