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Podtrac differentiates itself in the podcasting industry by providing the sole rankings for prominent publishers and podcasts grounded in unique audience metrics. Monthly, they publish updated rankings for both publishers and podcasts, employing a standardized methodology to maintain precise audience comparisons. This ability to produce vital rankings is a result of a distinctive combination of advanced podcast measurement technology, strong partnerships with leading industry publishers, and over ten years of experience analyzing upwards of 8.5 billion unique podcast downloads. Such extensive experience equips Podtrac with exceptional insights and data that are unmatched by other players in the industry. Reliable audience data is essential for advertisers and publishers alike, as it shapes their strategies for content development and ad placements. Nevertheless, the podcast landscape is made more complex by various methods of audience measurement, which frequently results in inconsistent and unreliable figures from hosting companies and less seasoned analysts. The difficulties encountered in securing accurate audience counts underscore the significance of Podtrac's role within the podcasting sector, as they strive to provide clarity in an often murky field. Ultimately, their commitment to high-quality metrics helps both creators and advertisers make informed decisions in an ever-evolving market.
What is AudioGO?
AudioGO provides an intuitive advertising platform that simplifies the process of creating, scheduling, and launching audio ads on diverse channels where your audience consumes audio content. This means that whether listeners are enjoying music, catching up on news, or indulging in podcasts, your mobile marketing efforts can effectively engage them. Even when screens are turned off, audio continues to play a significant role, be it in the cozy setting of homes or while people are on the move with their devices. Tailored for timely outreach, AudioGO empowers you to enhance your messaging at crucial moments. With a publisher network that attracts over 100 million unique listeners each month across the United States, including both English and Spanish audiences, the platform is always broadening its influence. You can strategically hone in on your target demographics, including factors such as age, gender, geographical location, and preferences for language, music genres, or podcast categories, as well as explore up to 60 different user interests and statuses. By leveraging the capabilities of AudioGO, you can effectively forge connections with your ideal audience, ensuring that your advertising stands out and resonates across various platforms, ultimately maximizing your campaign's impact. In doing so, you can take full advantage of the audio medium's unique ability to reach people in different settings and contexts.
Integrations Supported
Additional information not provided
Integrations Supported
Additional information not provided
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
$10 per audio ad
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Podtrac
Date Founded
2005
Company Location
United States
Company Website
analytics.podtrac.com
Company Facts
Organization Name
AudioGO
Date Founded
2013
Company Location
United States
Company Website
www.audiogo.com
Categories and Features
Podcast
Audio Editing Tools
Audio Recording
Audio to Text Transcription
Brand Safety
Create Cover Art
Distribution Tools
Import / Export
Live Broadcasting
Market Intelligence
Monetization / Advertising Management
Podcast Web Hosting
Reporting / Analytics
Sounds Effects / Music
Subscriber Management
Supports Multiple Hosts/Guests
Video Support
Categories and Features
Podcast
Audio Editing Tools
Audio Recording
Audio to Text Transcription
Brand Safety
Create Cover Art
Distribution Tools
Import / Export
Live Broadcasting
Market Intelligence
Monetization / Advertising Management
Podcast Web Hosting
Reporting / Analytics
Sounds Effects / Music
Subscriber Management
Supports Multiple Hosts/Guests
Video Support
