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What is Points.com?

Points.com functions as a global loyalty-commerce platform that partners with airlines, hotels, financial institutions, and various retail loyalty programs, enabling users to buy, gift, trade, exchange, and redeem their points or miles across a multitude of programs. Acting as the backbone for many significant rewards initiatives, it offers promotions like low-balance redemption deals, allowing members with few points to redeem them for subscriptions, products, or services. Furthermore, Points.com is responsible for the sale of miles and points for airlines and hotel chains, facilitates user transfers and exchanges, and provides diverse redemption marketplaces. With collaborations encompassing numerous loyalty programs, Points.com has previously introduced a "Loyalty Wallet" feature that aids users in conveniently managing multiple rewards programs from a single location. This innovative solution not only streamlines the management of rewards but also significantly enhances the user experience for those looking to optimize their loyalty points. As a result, Points.com continues to redefine how users interact with their rewards, making loyalty programs more accessible and user-friendly than ever before.

What is Bluedot?

Utilizing location technology can significantly enhance your mobile loyalty initiatives and customer relationship management strategies. Loyalty programs frequently suffer from a lack of clarity and consistency, particularly when comparing online engagement to in-person experiences. By leveraging geolocation, businesses can link customer profiles with their actual behaviors in the physical world, fostering a more integrated experience across various platforms. This approach not only simplifies the process for customers wishing to redeem rewards but also alleviates the manual effort required for participation. By automating reward systems based on customer locations—whether they are walking into a store, using a drive-thru, or navigating through a shopping area—both customers and employees benefit from a seamless interaction. Customers no longer have to struggle to recall their phone numbers or search for loyalty cards, while staff can avoid the hassle of verifying loyalty credentials for every individual. Moreover, geofencing technology enhances the likelihood of customers developing a strong affinity for your brand, making it a powerful tool for fostering loyalty. Ultimately, embracing these advancements can lead to a more satisfying experience for everyone involved.

Media

Media

Integrations Supported

Airship
Braze
CleverTap
Olo
Salesforce Agentforce Marketing
mParticle

Integrations Supported

Airship
Braze
CleverTap
Olo
Salesforce Agentforce Marketing
mParticle

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Points.com

Date Founded

2000

Company Location

Canada

Company Website

www.points.com

Company Facts

Organization Name

Bluedot Innovation

Date Founded

2013

Company Location

United States

Company Website

bluedot.io

Categories and Features

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

Loyalty Management

CRM
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management
White Label

Categories and Features

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

Location Intelligence

Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis

Location-Based Marketing

Audience Demographics
Beacons (BLE)
Contextual Marketing
Footfall Analytics
Geofencing
Location Intelligence
Marketing Attribution
Marketing Automation
NFC
Personalization
Push Notifications
QR Codes
Reporting / Analytics
Social Marketing
Wi-Fi

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