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What is PostUp?

Custom email marketing solutions designed specifically for publishers can significantly enhance your ability to grow and engage your audience. By utilizing specialized software tailored for the media and publishing sectors, you can maximize the effectiveness of your email campaigns. Our automation tools make it easy to connect with your target audience through timely and relevant communications. You can turn casual visitors into committed advocates by leveraging our Audience Development features. There is flexibility in automating either all or a portion of your email creation and distribution processes. Furthermore, by integrating with platforms such as WordPress and other content management systems, you can effortlessly update your content while staying within your CMS. Personalize your active capture widgets to encourage swift audience growth while ensuring a smooth user experience. In addition, utilize the first-party data you gather to formulate actionable audience segments, allowing for the delivery of tailored email content. This strategy not only enhances audience engagement but also cultivates a dedicated community centered around your brand, fostering lasting relationships with your subscribers. Ultimately, a focused email marketing strategy can lead to sustainable growth for your publishing endeavors.

What is Ividence?

Engaging with online audiences can be significantly improved by using a native format. Craft your native advertising campaign to reach new demographics and significantly boost web traffic. Enhance your income through targeted email marketing strategies. By embedding advertisements within your emails, you can generate revenue each time your content is opened. Integrate native ads into your newsletters to ensure that the experience remains intact for your subscribers. Create subtle campaigns that capture the attention of web users and resonate with a unique audience. Native ads have proven effective in drawing in potential customers. Adjust the formats for each newsletter to guarantee a smooth blend with the content. You can initiate your native advertising plan in a mere five minutes by utilizing your existing content, articles, or any advertisements you already have. Engage a high-quality audience that is actively involved with their favored media outlets. With over 30 million internet users subscribing to premium newsletters monthly, the opportunities for expansion are immense. Employ tracking tools to fine-tune and elevate your advertising efforts, ensuring optimal performance. This approach will establish a continuous loop of engagement and revenue generation while allowing you to test different strategies effectively. By doing so, you’ll not only increase your reach but also build a loyal subscriber base that values your content.

Media

Media

Integrations Supported

BlueConic
Branch
Chartbeat
Google Ad Manager
Google Analytics 360
Lytics
ONEcount
Okta
Parse.ly
Salesforce
Tealium Customer Data Hub
WordPress

Integrations Supported

BlueConic
Branch
Chartbeat
Google Ad Manager
Google Analytics 360
Lytics
ONEcount
Okta
Parse.ly
Salesforce
Tealium Customer Data Hub
WordPress

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

PostUp

Date Founded

2010

Company Location

United States

Company Website

postup.com

Company Facts

Organization Name

Ividence

Date Founded

2008

Company Location

France

Company Website

ividence.com

Categories and Features

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Categories and Features

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

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