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What is Praction?

Praction operates as an automated platform designed to function as a Chief Revenue Officer (CRO), specifically targeting revenue enhancement for B2B companies. By merging data-driven assessments with proven growth techniques, Praction offers thorough diagnostics and pragmatic strategies to increase revenue. The platform provides tailored playbooks that cater to different teams and growth phases, while also maintaining vigilance for potential risks and identifying solutions to mitigate revenue weaknesses. During its 90-day pilot program, Praction focuses on refining revenue strategies, enhancing sales techniques, increasing customer retention, and aligning go-to-market initiatives. Participants in this pilot benefit from access to Praction's automated CRO platform and personalized consulting services designed to meet their specific requirements. Among its notable features, Praction strengthens sales teams through specialized training and systems, reduces churn by proactively engaging customers to boost satisfaction and loyalty, increases customer lifetime value with customized pricing and market strategies, and promotes accountability by providing teams with training on key performance indicators. Furthermore, the platform prioritizes continuous support to ensure that the strategies put in place lead to ongoing revenue growth, ultimately empowering businesses to achieve their financial goals more effectively.

What is Aurasell?

Aurasell is an AI-native go-to-market platform designed to modernize revenue operations from prospecting through deal closure. Purpose-built for speed and scale, it replaces traditional CRM systems and fragmented GTM tools with a single intelligent platform. Aurasell’s AI agents work continuously behind the scenes to automate workflows, surface insights, and guide next-best actions for every role. The platform unifies account intelligence, contact management, territory planning, and opportunity management in one system. Intelligent prospecting identifies high-likelihood opportunities and delivers the context needed for meaningful conversations. Aurasell provides automated coaching that sharpens sales skills, improves execution, and increases win rates across teams. Forecasting and scenario modeling use real-time data and AI signals to reduce risk and improve accuracy. Conversational intelligence captures deal signals from meetings and updates pipelines automatically. AI-powered workflows eliminate administrative tasks while keeping data clean and reliable. Built-in analytics deliver actionable insights without the need for external BI tools. Aurasell is architected for enterprise security, availability, and massive concurrency. The platform enables revenue teams to reduce costs, move faster, and operate with total visibility and control.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

$7,950 per month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Praction

Date Founded

2022

Company Location

United States

Company Website

www.praction.co

Company Facts

Organization Name

Aurasell

Date Founded

2024

Company Location

United States

Company Website

www.aurasell.ai/

Categories and Features

Categories and Features

CRM

Calendar/Reminder System
Call Logging
Document Storage
Email Marketing
Internal Chat Integration
Lead Scoring
Marketing Automation Integration
Mobile Access
Quotes / Proposals
Segmentation
Social Media Integration
Task Management
Territory Management

Sales Intelligence

CRM Integration
Data Cleaning
Data Enrichment
Data Import/Export
Data Mining
Data Verification
Email Integration
Lead Scoring
List Building
Performance Management
Pipeline Management
Predictive Modeling/Analytics
Prospecting Tools
Reporting/Analytics
Sales Forecasting

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