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ease 3 out of 5 stars
features 5 out of 5 stars
design 4 out of 5 stars
support 5 out of 5 stars

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What is Prisma Campaigns?

The Agile Marketing Platform tailored for Financial Services Our services empower Financial Institutions to enhance customer connections, boost wallet share, and foster loyalty. We facilitate the seamless execution of personalized campaigns across multiple channels, all at scale. Prisma Campaigns serves as a smart omnichannel orchestrator, suitable for online banking, mobile banking, email, SMS, and various other platforms. By leveraging customer data, it enables Financial Institutions to launch targeted and personalized campaigns that resonate at every phase of the customer journey. Transform insights into action Strategically manage segmented real-time campaigns for optimal impact. Tailored 1-to-1 messaging Elevate conversion rates by providing messages that are both personal and contextually relevant. Comprehensive platform solution Manage all your communication channels—mobile, web, and email—conveniently from a single interface. Effortless integration process With our user-friendly SDK, you can be operational in just six weeks, ensuring a swift transition. #StayRelevant

What is Abaka?

Next Best Action stands out as a powerful AI-driven recommendation system embraced by top-tier banks and insurance companies across the globe, continuously adapting through an extensive array of client engagements, customer data, and diverse financial products. It addresses the need for personalized customer experiences throughout various life stages, ensuring smooth omnichannel digital interactions. ABAKA accelerates the digital transformation journey with its cloud-based Enterprise SaaS solution, equipped with a diverse set of customizable applications. This cutting-edge platform is designed to integrate effortlessly with a client’s internal workflows, operational protocols, and customer engagement strategies, leading to improved digital interactions and increased revenue opportunities. Additionally, it provides advanced customer analytics and timely suggestions, enabling financial institutions to predict which messages and content will be most impactful, thereby enhancing customer interaction, loyalty, product uptake, and prospects for upselling. Consequently, organizations can elevate their service offerings while fostering a more engaging and responsive environment for their customers, ultimately leading to long-term success and stronger relationships. By focusing on these aspects, businesses not only meet current demands but also set a foundation for future growth and innovation.

Media

Media

Integrations Supported

Fastfill

Integrations Supported

API Availability

API Availability

Has API

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Webinars
Online Training

Company Facts

Organization Name

Prisma Campaigns

Date Founded

2015

Company Location

United States

Company Website

www.prismacampaigns.com

Company Facts

Organization Name

ABAKA

Date Founded

2015

Company Location

United Kingdom

Company Website

abaka.me/

Categories and Features

AB Testing

Audience Targeting
Campaign Segmentation
Funnel Analysis
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor

Artificial Intelligence

For Sales
Machine Learning
Predictive Analytics
Process/Workflow Automation
Rules-Based Automation

Banking

Corporate Banking
Credit Union
Investment Banking
Multi-Branch
Online Banking
Private Banking
Retail Banking

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Email Marketing

A/B Testing
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Sales Intelligence
Segmentation
Social Marketing
Website Visitor Tracking

Online Banking

Chat / Messaging
Marketing Automation
Retail Banking

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Categories and Features

Personalization

Not specified

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