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What is PromoQuery?

PromoQuery is an advanced trade promotion management solution crafted specifically for businesses operating within the consumer packaged goods (CPG) and fast-moving consumer goods (FMCG) industries. This tool empowers professionals across sales, trade marketing, finance, and financial planning and analysis (FP&A) to effectively strategize and implement promotions customized by customer, product, and timing; manage budgets and approval workflows; track trade expenditures, accruals, and retailer deductions; evaluate variances between expected and actual sales figures; and analyze retailer-specific gross-to-net profitability along with performance indicators. Users have the convenience of uploading promotional information via Excel, entering deductions manually, validating claims against approved promotions, and managing reconciliation processes efficiently. Importantly, the core software is provided without licensing fees or user-based charges, making it accessible for various organizations. Additional features that enhance its capabilities include optical character recognition (OCR), automated matching and validation, along with diverse integration possibilities. This holistic approach not only simplifies promotional strategies but also significantly boosts overall operational efficiency, thereby enabling teams to achieve better results in their promotional endeavors.

What is Accenture Cloud Trade Promotion Management?

The rise of global competition has posed significant challenges for companies striving to succeed in today’s market environment. In order to improve sales effectiveness, businesses are now prioritizing deeper engagement with customers, channels, shoppers, and consumers alike. Historically, firms in the consumer product industry have encountered an overwhelming array of solutions aimed at optimizing their front office functions. To address this issue, Accenture and Salesforce are collaborating to develop a comprehensive engagement platform that integrates Salesforce’s strengths with Accenture’s extensive knowledge in the consumer goods field. By leveraging Accenture Cloud Trade Promotion Management, businesses can effectively plan and implement promotional strategies while gaining valuable insights into their trade investments and profitability metrics. Furthermore, Accenture Cloud Retail Execution empowers management and field sales personnel to carry out more accurate and compliant promotional initiatives, thereby enhancing outcomes in a fiercely competitive market. This integrated strategy not only simplifies operational processes but also significantly improves the customer journey, fostering greater loyalty and satisfaction among consumers. In turn, this approach may lead to increased market share and sustained growth for participating businesses.

Media

Media

Integrations Supported

Integrations Supported

Algoworks Task Manager
Avnio
Data Secure
Effecta
Flowable
Graphite Studio
HyperVerge
Informatica Persistent Data Masking
OpenText ZENworks Full Disk Encryption
Oracle Partner Relationship Management
Oracle Unity Customer Data Platform
PTC Implementer
Palo Alto Networks Threat Prevention
Servigistics
Splunk User Behavior Analytics
StereoLOGIC
Verbio
iSecurity AP-Journal

API Availability

API Availability

Pricing Information

$0
The core TPM software has no license fee or per-user charge. Expanded capabilities can support OCR, automated deduction matching and validation, and additional integrations.
Free Version

Pricing Information

$120 per month

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Online Training

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

Expertise Accelerated

Company Location

United States

Company Website

expertiseaccelerated.com/trade-promotion-management-software/

Company Facts

Organization Name

Salesforce AppExchange

Company Location

United States

Company Website

www.accenture.com/us-en/services/cloud/cloud-solutions

Categories and Features

Categories and Features

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