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What is Proxi.cloud?
Proxi.cloud is at the forefront of marketing innovation, utilizing proximity and geolocation technologies to transform the way businesses engage their customers. Their software development kit significantly improves the capabilities of clients' applications, facilitating location-driven communication and analytics services. This initiative seeks to equip clients with a robust platform to effectively manage their proximity marketing strategies through various advanced technologies like geofencing, Wi-Fi, and beacons.
By implementing this cutting-edge technology, Proxi.cloud effectively increases customer foot traffic and enables detailed measurement at every stage of the consumer journey. Their mobile solutions enhance user interaction via dynamic push notifications and tailored in-app communications, successfully bridging the gap between users' online and offline experiences within a mobile application.
Furthermore, Proxi.cloud equips clients with crucial insights into consumer footfall patterns, brand loyalty metrics, and the ROPO (Research Online, Purchase Offline) phenomenon, establishing their platform as an essential link between the digital and physical worlds. This seamless integration not only refines marketing strategies but also provides clients with a more profound comprehension of their customers' behaviors and preferences, ultimately driving more effective decision-making. Additionally, by continuously adapting to evolving market trends, Proxi.cloud ensures that their solutions remain relevant and impactful in a competitive landscape.
What is Gimbal by Infillion?
Gimbal functions as a powerful location intelligence platform that enhances applications by integrating the importance of geographic context, thus supporting omnichannel marketing, operational effectiveness, and commerce through a sophisticated geofencing and proximity-aware location system designed with a keen emphasis on user privacy. Its comprehensive SDK, tailored for enterprise applications, efficiently collects and analyzes location data from various active and passive sources while ensuring minimal battery consumption, enabling the detection of location signals even when the app is not in the foreground or is inactive. Moreover, Gimbal offers a cloud-based management interface that allows users to create and manage geofences and points of interest (POIs), providing the flexibility to design custom radial or polygonal geofences or to choose from an extensive library of verified POIs that include millions of locations across diverse industries. The platform's push marketing capabilities are specifically designed to send location-based notifications to app users, thereby enhancing engagement through personalized messages that correspond with particular locations and times, which ultimately boosts user interaction during key moments. By harnessing these diverse features, Gimbal establishes itself as an indispensable resource for businesses aiming to refine their strategies in location-based marketing while also prioritizing user privacy and experience. As a result, it fosters a dynamic environment where businesses can effectively connect with their audience in meaningful ways.
Integrations Supported
Ad Reform
Adobe Marketing Cloud
Adobe Marketo Engage
Airship
Alkami Digital Banking Platform
Amazon S3
Braze
Kochava
Oracle Marketing
React Native
API Availability
Has API
API Availability
Pricing Information
$1000 per month
Free Trial Offered?
Pricing Information
Pricing not provided
Supported Platforms
SaaS
Android
iPhone
iPad
Supported Platforms
SaaS
Customer Service / Support
Standard Support
Web-Based Support
Customer Service / Support
Web-Based Support
Training Options
Documentation Hub
Online Training
Training Options
Documentation Hub
Online Training
Company Facts
Organization Name
Proxi.cloud
Date Founded
2016
Company Location
Poland
Company Website
proxi.cloud/technology/
Company Facts
Organization Name
Infillion
Date Founded
2008
Company Location
United States
Company Website
infillion.com/software/gimbal/
Categories and Features
Foot Traffic Data
Not specified
Location-Based Marketing
Not specified
Mobile Marketing
Channel Attribution
Contextual Targeting
Location-Based Marketing
Push Notifications
Categories and Features
Location Intelligence
Not specified