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What is Proxi.cloud?

Proxi.cloud is at the forefront of marketing innovation, utilizing proximity and geolocation technologies to transform the way businesses engage their customers. Their software development kit significantly improves the capabilities of clients' applications, facilitating location-driven communication and analytics services. This initiative seeks to equip clients with a robust platform to effectively manage their proximity marketing strategies through various advanced technologies like geofencing, Wi-Fi, and beacons. By implementing this cutting-edge technology, Proxi.cloud effectively increases customer foot traffic and enables detailed measurement at every stage of the consumer journey. Their mobile solutions enhance user interaction via dynamic push notifications and tailored in-app communications, successfully bridging the gap between users' online and offline experiences within a mobile application. Furthermore, Proxi.cloud equips clients with crucial insights into consumer footfall patterns, brand loyalty metrics, and the ROPO (Research Online, Purchase Offline) phenomenon, establishing their platform as an essential link between the digital and physical worlds. This seamless integration not only refines marketing strategies but also provides clients with a more profound comprehension of their customers' behaviors and preferences, ultimately driving more effective decision-making. Additionally, by continuously adapting to evolving market trends, Proxi.cloud ensures that their solutions remain relevant and impactful in a competitive landscape.

What is Gimbal by Infillion?

Gimbal functions as a powerful location intelligence platform that enhances applications by integrating the importance of geographic context, thus supporting omnichannel marketing, operational effectiveness, and commerce through a sophisticated geofencing and proximity-aware location system designed with a keen emphasis on user privacy. Its comprehensive SDK, tailored for enterprise applications, efficiently collects and analyzes location data from various active and passive sources while ensuring minimal battery consumption, enabling the detection of location signals even when the app is not in the foreground or is inactive. Moreover, Gimbal offers a cloud-based management interface that allows users to create and manage geofences and points of interest (POIs), providing the flexibility to design custom radial or polygonal geofences or to choose from an extensive library of verified POIs that include millions of locations across diverse industries. The platform's push marketing capabilities are specifically designed to send location-based notifications to app users, thereby enhancing engagement through personalized messages that correspond with particular locations and times, which ultimately boosts user interaction during key moments. By harnessing these diverse features, Gimbal establishes itself as an indispensable resource for businesses aiming to refine their strategies in location-based marketing while also prioritizing user privacy and experience. As a result, it fosters a dynamic environment where businesses can effectively connect with their audience in meaningful ways.

Media

Media

Integrations Supported

Integrations Supported

Ad Reform
Adobe Marketing Cloud
Adobe Marketo Engage
Airship
Alkami Digital Banking Platform
Amazon S3
Braze
Kochava
Oracle Marketing
React Native
Rover
Salesforce Agentforce Marketing
SweetIQ
Venuetize
Yext
mParticle

API Availability

Has API

API Availability

Pricing Information

$1000 per month
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS
Android
iPhone
iPad

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Proxi.cloud

Date Founded

2016

Company Location

Poland

Company Website

proxi.cloud/technology/

Company Facts

Organization Name

Infillion

Date Founded

2008

Company Location

United States

Company Website

infillion.com/software/gimbal/

Categories and Features

Foot Traffic Data

Not specified

Mobile Marketing

Channel Attribution
Contextual Targeting
Location-Based Marketing
Push Notifications

Categories and Features

Location Intelligence

Not specified

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