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What is Proxi.cloud?

Proxi.cloud is at the forefront of marketing innovation, utilizing proximity and geolocation technologies to transform the way businesses engage their customers. Their software development kit significantly improves the capabilities of clients' applications, facilitating location-driven communication and analytics services. This initiative seeks to equip clients with a robust platform to effectively manage their proximity marketing strategies through various advanced technologies like geofencing, Wi-Fi, and beacons. By implementing this cutting-edge technology, Proxi.cloud effectively increases customer foot traffic and enables detailed measurement at every stage of the consumer journey. Their mobile solutions enhance user interaction via dynamic push notifications and tailored in-app communications, successfully bridging the gap between users' online and offline experiences within a mobile application. Furthermore, Proxi.cloud equips clients with crucial insights into consumer footfall patterns, brand loyalty metrics, and the ROPO (Research Online, Purchase Offline) phenomenon, establishing their platform as an essential link between the digital and physical worlds. This seamless integration not only refines marketing strategies but also provides clients with a more profound comprehension of their customers' behaviors and preferences, ultimately driving more effective decision-making. Additionally, by continuously adapting to evolving market trends, Proxi.cloud ensures that their solutions remain relevant and impactful in a competitive landscape.

What is PlotProjects?

Founded in 2011, PlotProjects has achieved remarkable success, earning recognition from The Wall Street Journal as one of Europe’s most promising startups in 2013. Today, we stand as the leading global provider of location marketing solutions for app-based companies. Our innovative technology enhances the customer journey by providing a contextual layer that captures micro-moments at every interaction, whether online or offline. Brands and publishers utilize our technology to gain valuable location insights, link both online and offline store visits, retarget audiences, and engage consumers with personalized messages that are contextually relevant. We offer a comprehensive geofencing SDK compatible with both iOS and Android, designed for effortless installation and use. This SDK seamlessly integrates with your entire digital ecosystem, connecting your app with customer data, marketing automation tools, and behavioral analytics platforms. Since its inception, our SDK has set the standard in geofencing, location intelligence, and marketing automation, continually evolving to meet the needs of our clients. Our commitment to innovation ensures that businesses can effectively leverage location-based marketing strategies to drive engagement and increase customer loyalty.

Media

Media

Integrations Supported

Airship
CleverTap
Leanplum
Marigold Engage
Mixpanel
OneSignal
SafeGraph
Segment
Shopgate
TargetEveryOne
Unacast
dotdigital Engagement Cloud
mParticle

Integrations Supported

Airship
CleverTap
Leanplum
Marigold Engage
Mixpanel
OneSignal
SafeGraph
Segment
Shopgate
TargetEveryOne
Unacast
dotdigital Engagement Cloud
mParticle

API Availability

Has API

API Availability

Has API

Pricing Information

$1000 per month
Free Trial Offered?
Free Version

Pricing Information

$100 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Proxi.cloud

Date Founded

2016

Company Location

Poland

Company Website

proxi.cloud/technology/

Company Facts

Organization Name

PlotProjects

Date Founded

2011

Company Location

Netherlands

Company Website

www.plotprojects.com

Categories and Features

Location-Based Marketing

Audience Demographics
Beacons (BLE)
Contextual Marketing
Footfall Analytics
Geofencing
Location Intelligence
Marketing Attribution
Marketing Automation
NFC
Personalization
Push Notifications
QR Codes
Reporting / Analytics
Social Marketing
Wi-Fi

Mobile Marketing

Channel Attribution
Contextual Targeting
Coupons
Email Marketing
Engagement Monitoring
In-App Marketing
Location-Based Marketing
Push Notifications
Text Messaging
Text-to-Win

Categories and Features

Location Intelligence

Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis

Location-Based Marketing

Audience Demographics
Beacons (BLE)
Contextual Marketing
Footfall Analytics
Geofencing
Location Intelligence
Marketing Attribution
Marketing Automation
NFC
Personalization
Push Notifications
QR Codes
Reporting / Analytics
Social Marketing
Wi-Fi

Push Notifications

A/B Testing
Analytics
Campaign Segmentation
Contextual Targeting
Device Targeting
Expiry Notifications
Geo Targeting
Mobile Notifications
Notification Scheduling
Visual Notifications
Web Notifications

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