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What is PubWise?

PubWise enables publishers of all sizes to effortlessly implement and enhance a comprehensive suite of contemporary programmatic technologies. By eliminating uncertainty in areas such as header bidding, programmatic demand, Google AdX, and digital reporting, PubWise streamlines the advertising process. This platform supports various ad formats, including web banners, apps, videos, native ads, AMP, and CTV, granting each publisher the flexibility to utilize only the tools and technologies they require while maintaining full control over the user experience. Distinctively, PubWise is the sole Prebid.js management service that offers Smart Path Optimization Technology (SPOT), leveraging machine learning to provide an optimized ad configuration that aligns with user segments and customized demand inclusion, ultimately enhancing net revenue and reducing latency. With a strong commitment to safeguarding publisher value and data, PubWise ensures clarity in auction dynamics, transparency in fees, and direct sales interactions. Through the PubWise DSP and oRTB platforms, advertisers can connect with highly targeted audiences via leading publishers, increasing the effectiveness of their campaigns. Furthermore, PubWise operates as a first-party, fully observable, end-to-end platform dedicated to promoting efficiency, delivering sustained value, and ensuring adaptability for the future. This comprehensive approach positions PubWise as a key player in the evolving landscape of digital advertising.

What is Adtelligent?

Adtelligent empowers publishers by fostering technology independence, enabling them to connect with demand seamlessly while avoiding hidden fees and preserving their revenue. Our platform is equipped with strong ad serving features, innovative header bidding options, and a variety of tools that facilitate alternative routes for buyers. With a focus on maximizing revenue and streamlining integration, we have developed an open platform specifically aimed at managing Header Bidding efficiently. Although the advancements in programmatic advertising and data utilization have significantly enhanced efficiency for advertisers, they have also imposed substantial costs on media owners. In their quest for revenue growth, many publishers have sacrificed their independence, forming intricate partnerships with demand partners and intermediaries. This transition has caused publishers to lose oversight over the sale of their audience to prospective buyers, threatening the core principles of their business model. Additionally, by prioritizing immediate profits through these partnerships, publishers may jeopardize their long-term viability and financial health in an ever-changing digital environment. Ultimately, it is crucial for publishers to reclaim control and navigate this landscape with strategies that ensure lasting success.

Media

Media

Integrations Supported

Admiral
Intuizi
The Moneytizer

Integrations Supported

Admiral
Intuizi
The Moneytizer

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

PubWise

Date Founded

2016

Company Location

United States

Company Website

www.pubwise.io

Company Facts

Organization Name

Adtelligent

Date Founded

2008

Company Location

United States

Company Website

adtelligent.com

Categories and Features

Ad Server

A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving

Categories and Features

Ad Server

A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving

Advertising Agency

Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking

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