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What is Publift?

Publift is an innovative programmatic advertising technology firm that collaborates with digital publishers to boost their advertising revenues. Established by two former Google employees, Publift offers a user-friendly, proprietary software platform that enables publishers to concentrate on crafting engaging content for their audiences while minimizing the time spent on managing the advertising income essential to their operations. Through a single Fuse tag, publishers gain access to an extensive array of advertising technology, including header management, header bidding, open bidding, ad layout optimization, and brand safety features, all conveniently managed from one dashboard. Fuse uniquely empowers publishers to enhance and oversee their advertising technology, featuring intuitive integrations such as multivariate testing, integration with content management platforms, alert monitoring, and automated bidding optimization. As a testament to its effectiveness, our platform has facilitated an impressive average revenue growth of 60% for clients year-over-year, proving its value in the competitive digital landscape.

What is AdSuite?

With over twenty years of experience in delivering value to both digital and traditional publishing sectors, we are well-positioned to elevate a variety of opportunities that encourage transformation and support project execution. Our solution features a cross-platform order management system combined with customized ad-sales modules tailored for salesforce.com, which includes sales funnel planning, personalized interfaces, and financial integration. COMS is compatible with all leading CRM systems, such as SFDC. It’s important to acknowledge that billing is frequently overlooked in many workflows. This insight inspired us to develop a financial management and accounts receivable module specifically designed to accommodate the distinct workflows of publishers. It integrates seamlessly with top ERP systems like Oracle, SAP, and QuickBooks, enabling a cohesive invoice that encompasses both traditional and digital components. To guarantee that your billing and reporting data are in perfect harmony, the Audience Platform consolidates all your information into a single framework, ensuring impeccable alignment between reporting and billing across multiple platforms. Consequently, this all-encompassing strategy not only streamlines operations but also significantly boosts efficiency for publishers while facilitating growth in their business models.

Media

Media

Integrations Supported

Integrations Supported

Oracle Fusion Cloud ERP
QuickBooks Online
SAP ERP
Salesforce

API Availability

API Availability

Pricing Information

Contact us

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support

Customer Service / Support

Not specified

Training Options

Documentation Hub

Training Options

Not specified

Company Facts

Organization Name

Publift

Date Founded

2015

Company Location

Ireland

Company Website

www.publift.com

Company Facts

Organization Name

Audience Platform

Date Founded

2017

Company Location

United States

Company Website

www.audienceplatform.tv/

Categories and Features

Advertising

Not specified

Display Advertising

Not specified

Categories and Features

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