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What is Purify Digital?

Purify Digital functions as a performance-driven advertising network and traffic partner for advertisers and publishers alike, focusing on real-time display and mobile advertising solutions. The network offers a wide array of premium ad inventory for both web and mobile channels, including options for in-app and mobile web, while utilizing real-time tracking to improve optimization and facilitate an effortless onboarding experience for clients. Its expertise covers multiple industries such as ecommerce, media, gaming, finance, browser extensions, and news outlets. For publishers, Purify Digital underscores substantial fill rates, tailored support, and robust monetization strategies for traffic that may not be fully utilized. Advertisers, in turn, gain from partnerships with publishers via programmatic campaigns, accurate ad targeting, and continuous performance improvements. The network is committed to transparency, providing carefully selected campaigns, personalized account management, and attractive cost-per-thousand impressions (CPMs) to ensure maximum value for its collaborators. Furthermore, Purify Digital continuously seeks to foster advantageous partnerships between advertisers and publishers by delivering innovative and effective advertising solutions that adapt to the evolving digital landscape. This commitment to evolution not only enhances the efficacy of campaigns but also strengthens the overall ecosystem of digital advertising.

What is Campaign Manager+?

An innovative self-service advertising platform designed to boost efficiency while simplifying the management of campaigns. It boasts a unified interface that aggregates reports from various sources, including search, social media, and display campaigns, all accessible through a single dashboard. Users can initiate campaigns on multiple demand-side platforms simultaneously, which greatly minimizes time and effort. Take advantage of an easy-to-use drag-and-drop feature for ad creation, granting you increased control over your advertising materials. With a single click, you can also generate Google UTMs that can be seamlessly applied across all ad placements. The platform includes vendor cost analytics, providing detailed reports that track expenditures along with key metrics like CPM, CPC, and CPA for each vendor. By utilizing a single tag, you can build actionable first-party data, which aids in crafting custom audiences for more targeted advertising. Protect your campaigns effectively with an integrated brand safety and verification solution that guards against fraudulent clicks and impressions. You can easily create conversion pixels right from the dashboard, allowing for simple implementation on your site. Should you need to adjust creative assets, onboard new publishers, or modify booked impressions, the Bulk Placement Editor enables you to make extensive campaign changes swiftly, ensuring your advertising strategies remain optimized. This comprehensive solution equips you with all the necessary tools to successfully manage and elevate your advertising efforts, making it an invaluable asset for marketers looking to streamline their processes.

Media

Media

Integrations Supported

NordVPN
Revcontent
Similarweb
Sovrn

Integrations Supported

DV Publisher Suite
Facebook Ads
Google Ads
Instagram
Meta Ads
PubMatic
SpotX
The Trade Desk
X (Twitter)
YouTube
comScore

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Purify Digital

Date Founded

2007

Company Location

United Kingdom

Company Website

purifydigital.com

Company Facts

Organization Name

Eyereturn Marketing

Date Founded

2000

Company Location

Canada

Company Website

eyereturnmarketing.com/ad-server/campaign-manager-plus/

Categories and Features

Ad Networks

Not specified

Categories and Features

Ad Networks

Not specified

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