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Ratings and Reviews 0 Ratings
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What is PwC Customer Link?
Customer Link, developed by PwC, functions as a comprehensive customer data platform that merges your internal data with extensive external data sourced from PwC, offering a well-rounded 360° view of your customers. Elevate the customer experience with insights that surpass those provided by conventional platforms. Maintain a consistent and personalized engagement across multiple channels and devices, ensuring that your customers’ needs are effectively met. Discover a dynamic and thorough customer profile that adapts to changing demands while emphasizing actionable moments through strategic call-to-action prompts. Utilize PwC’s advanced AI and machine learning technologies to build a unified understanding of individuals, households, and key consumer segments. Gain better visibility into your spending patterns, the effectiveness of various channels, and the outcomes of customer interactions, enabling you to spot potential inefficiencies and reveal new opportunities for significant returns. This integrated strategy not only optimizes your resources but also fosters more informed decision-making in your customer engagement initiatives, paving the way for sustained growth and enhanced loyalty. By harnessing these insights, companies can better align their offerings with customer expectations, ultimately leading to improved satisfaction and retention.
What is Attain?
Attain improves your operational effectiveness by allowing you to gather insights, launch advertising campaigns, and evaluate results all within a single, unified platform. You can accumulate crucial data regarding your customers, including their identities and purchasing habits over different periods and locations. With the capability to merge thousands of customer attributes, you can craft customized audience segments and execute media strategies across various leading demand-side and supply-side platforms, along with social media channels. By scrutinizing your audience's transactions, you can effectively illustrate results and achieve a thorough understanding of your return on ad spend and conversion rates. In contrast to other platforms that may lack depth, breadth, and clarity, Attain provides access to consumer-approved transaction data that can profoundly influence your business results. You can develop customer profiles based on numerous factors such as interests, demographics, life stages, brand preferences, and past purchases, which ensures a more focused approach to your marketing initiatives. This extensive, data-driven methodology ultimately empowers businesses to make knowledgeable decisions and refine their marketing tactics efficiently, leading to improved engagement and higher conversion rates. By leveraging these insights, companies can stay ahead of the competition and foster long-lasting relationships with their customers.
Integrations Supported
Additional information not provided
Integrations Supported
Additional information not provided
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
PwC
Date Founded
1998
Company Location
United Kingdom
Company Website
www.pwc.com/us/en/products/customer-link.html
Company Facts
Organization Name
Attain
Date Founded
2019
Company Location
United States
Company Website
attaindata.io
Categories and Features
Customer Data Platforms (CDP)
Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling
Categories and Features
Customer Data Platforms (CDP)
Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling