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What is Rakuten Advertising?

Effectively capture your audience's attention across all device sizes, from small smartphones to large home televisions. Harness the skills of top-tier industry experts who have a proven track record of delivering results for diverse brands. Implement cutting-edge technology to oversee your marketing campaigns, guaranteeing successful results at every stage of the process. Showcase advertisements with strong visibility in a secure environment within the Rakuten ecosystem. Our carefully selected group of leading publishers connected to Rakuten’s audience engine is in high demand among advertisers globally. We deliver measurable results and dependable outcomes, nurturing brand loyalty and encouraging repeat customers. Our vast array of premium ad inventory is expertly handled by Rakuten’s knowledgeable local CTV specialists. Enjoy a seamless onboarding experience free of hidden technology fees or intermediaries, ensuring both clarity and effectiveness throughout the procedure. This strategy empowers brands to excel in a competitive landscape while fostering innovation and creativity in their marketing efforts.

What is Kayzen?

Streamline your mobile programmatic operations by utilizing our innovative mobile in-house bidderâ„¢, which is specifically tailored for app developers and their technology partners to effectively oversee user acquisition and programmatic retargeting within their own teams. This enterprise-level software is immediately deployable, featuring a modular architecture that emphasizes key components, clear pricing, and quick implementation. Exclusively designed for mobile real-time bidding (RTB), it provides a straightforward way to configure your SKAN campaign mapping through a self-service interface, enabling you to convert anonymous audiences into clearly defined targets. By retaining insights about your target demographics within your organization, you can iterate more swiftly and gain a competitive edge. This capability empowers you to foster growth through effective user acquisition strategies while managing your retargeting efforts independently. Employ advanced optimization methods to exceed your marketing KPIs and improve your return on ad spend (ROAS), ensuring your campaigns achieve consistent success. Ultimately, taking control of your mobile programmatic strategy not only enhances performance and efficiency but also positions your organization for long-term profitability in a rapidly evolving digital landscape.

Media

Media

Integrations Supported

Kochava
5X
CTVision+
Ketch
MINT
Payouts.com
Supermetrics

Integrations Supported

Kochava
Adjust
AppsFlyer
Intuizi
Singular
TUNE
mParticle

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

$1000 per month

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub

Company Facts

Organization Name

Rakuten Advertising

Date Founded

1996

Company Location

United States

Company Website

rakutenadvertising.com/media/

Company Facts

Organization Name

Kayzen

Date Founded

2018

Company Location

Germany

Company Website

kayzen.io

Categories and Features

Affiliate

Not specified

CTV & OTT Advertising

Not specified

Display Advertising

Not specified

Retargeting

Not specified

Categories and Features

Display Advertising

Not specified

Retargeting

Audience Targeting
Behavioral Targeting
Mobile Retargeting
Personalization
Recommendation Engine

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