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What is Reelo?

Reelo is a customer engagement and marketing platform built specifically for restaurants. It helps F&B brands capture customer data, run loyalty programs, and stay connected with guests through personalized WhatsApp and SMS campaigns. The platform brings together CRM, loyalty, referrals, feedback collection, and campaign automation into a single system, reducing the need for multiple disconnected tools. Restaurants can track customer visits, spending patterns, and engagement history, and use these insights to segment guests into groups such as regulars, first-time visitors, and lapsed customers. Reelo enables restaurants to move beyond point-based loyalty by offering behaviour-driven engagement. Brands can set up tiered loyalty programs, win-back campaigns, birthday and anniversary offers, referral incentives, and time-bound rewards that encourage repeat visits. With built-in WhatsApp marketing and automation, restaurants can send targeted messages based on customer behavior, special occasions, or inactivity—without relying on generic discount blasts. The platform integrates with popular restaurant POS systems and messaging providers, allowing customer data from dine-in, delivery, and walk-in orders to flow into one centralized dashboard. Reelo is well suited for restaurants, cafes, QSRs, and multi-outlet brands looking to improve retention, increase repeat business, and build long-term customer relationships.

What is PAR?

PAR stands as a comprehensive technology platform specifically designed for the restaurant and hospitality sector, offering a wide range of integrated solutions that include point-of-sale systems, ordering methods, payment processing, loyalty programs, operational tools, hardware, and analytics capabilities. The diverse product range features PAR POS, catering to both large enterprises and smaller businesses, in addition to PAR Pay and PixelPoint, while also providing PAR OPS tools that address inventory management, workforce optimization, analytics, and delivery services. In the realm of customer engagement, PAR supports marketing efforts, promotions, and loyalty initiatives through innovative tools like Punchh Loyalty and digital ordering systems. Moreover, PAR underscores its dedication to innovation with the PAR AI suite, which utilizes artificial intelligence within its restaurant technologies to generate valuable insights, streamline processes, and improve operational intelligence. These interconnected solutions not only improve the efficiency of front-of-house and back-of-house operations but also unify data management and convert customer interactions into valuable insights. Furthermore, the company offers a variety of hardware options, including tablets, drive-thru systems, and POS peripherals, supplemented by essential services such as cloud computing and hardware maintenance, creating a comprehensive ecosystem for its clients. By providing such a wide array of solutions, PAR effectively positions itself as a crucial ally in enhancing both restaurant operations and customer experiences while continuously adapting to the evolving needs of the industry.

Media

Media

Integrations Supported

ALLPOS
Ciferon
DotPe
Gofrugal ServeEasy
LUCID POS
Petpooja
Posify
Quickbill
RanceLab
Restroworks
RomioTech Cloud Kitchen
Vasy
eZee Burrp!

Integrations Supported

PAR Engagement
PAR OPS
PAR Ordering
PAR POS
PAR Pay
PAR PixelPoint

API Availability

Has API

API Availability

Pricing Information

₹2500/month
₹2500 /outlet/month
Billed every 12 months
Free Version
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS
Android
iPhone

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Online Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Reelo

Date Founded

2016

Company Location

India

Company Website

www.reelo.io

Company Facts

Organization Name

PAR Technology

Date Founded

1968

Company Location

United States

Company Website

partech.com

Categories and Features

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Loyalty Card System
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

Restaurant Marketing

CRM
Customer Data Platform
Email Marketing
Feedback Management
Loyalty Management
Marketing Automation
Personalization
SMS Marketing
Social Media Management
Website Builder

Categories and Features

Customer Loyalty

Not specified

Online Ordering

Not specified

Point of Sale

Not specified

Restaurant Management

Not specified

Restaurant Marketing

Not specified

Restaurant POS

Not specified

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