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What is Refract?

Refract is a cutting-edge online tool designed for scheduling social media posts, leveraging AI to convert a single note into personalized drafts for multiple platforms. Users can easily review and edit each draft prior to scheduling them through a shared calendar interface. Currently, it supports twelve platforms, including TikTok, YouTube, Pinterest, Bluesky, Mastodon, Telegram, WordPress, Discord, Tumblr, Slack, Pixelfed, and DEV, with plans to incorporate Instagram, Facebook, Threads, and X in the near future. The tool also features collaborative elements for teams, such as workspaces, approval workflows, and client connection links, which enhance agency operations. In addition, Refract provides an API, webhooks, and an MCP server, enabling smooth integration with custom applications and AI assistants for drafting and scheduling tasks. This service is especially advantageous for creators, small businesses, teams, and agencies managing content across a variety of social media channels, thereby improving their efficiency and online presence. Refract's primary goal is to streamline social media management for users, ultimately boosting engagement and effectiveness in their digital marketing strategies. By focusing on user-friendly features and comprehensive platform support, Refract ensures that its clients can navigate the complexities of social media with ease and confidence.

What is DemandBird?

DemandBird is an AI-powered social media scheduler and management tool built for B2B companies and the agencies that serve them. Plan a content calendar, write posts in your own voice, tailor each one per channel, send it through review, and publish to LinkedIn, X, Instagram, Facebook, Threads, Bluesky, Mastodon, YouTube and Substack. Key features: - AI drafts based on your real past posts and your own source material - A separate copy per channel, first comments, and LinkedIn people tagging - Posting queue, calendar and best-time-to-post suggestions - Client workspaces, approvals, comments and suggested edits - Cross-channel analytics with detailed LinkedIn profile and page data - Claude and ChatGPT connection, plus a REST API Plans start at $29.25 a month, billed yearly, with a 7-day free trial.

Media

No images available

Media

Integrations Supported

Bluesky
Mastodon
Model Context Protocol (MCP)
YouTube
Discord
Pinterest
Pixelfed
Slack
Telegram
TikTok
Tumblr
WordPress

Integrations Supported

Bluesky
Mastodon
Model Context Protocol (MCP)
YouTube
ChatGPT
Facebook
HeyGen
Instagram
LinkedIn
Substack
Threads
X (Twitter)

API Availability

Has API

API Availability

Has API

Pricing Information

$10/month
The Creator plan is $10 per month when billed annually ($120 per year).
Free Trial Offered?

Pricing Information

$29.25 per month
Prices are per month, billed yearly.
Pro: $29.25/month ($351/year). 5 social accounts (1 X), up to 20 team members, 1 workspace.
Business: $51.75/month ($621/year). 10 social accounts (3 X), extra accounts $10/month ($15 for X), up to 50 team members, unlimited workspaces.
Agency: $141.75/month ($1,701/year). 20 social accounts (5 X), extra accounts $10/month, unlimited team members and workspaces.
Billed per connected social account, never per seat. 7-day free trial, cancel anytime.
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

24 Hour Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub

Company Facts

Organization Name

Anpsthemes LLC

Date Founded

2012

Company Location

United States

Company Website

refract.social/

Company Facts

Organization Name

DemandBird

Date Founded

2025

Company Location

United States

Company Website

demandbird.com

Categories and Features

Categories and Features

Social Media Management

Automated Publishing
Content Management
Multi-Account Management
Multi-User Collaboration
Post Scheduling
Reporting/Analytics

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