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What is Retail Sensing?

Testing reveals that video-based systems for counting individuals can achieve accuracy levels that surpass 98%. This impressive precision is obtained without infringing on individual anonymity. An overhead surveillance camera, whether CCTV or IP, oversees the movement of people within a specific area. This camera connects to a counting mechanism that accurately detects and records the number of individuals traversing a designated counting zone. The information gathered by these counters can be sent through several methods such as Wi-Fi, the Internet, IoT protocols, IP, Ethernet, RS485, or RS232. By combining these counts with real-time sales data from a point-of-sale (POS) system, businesses can gain immediate insights into their sales conversion performance. To effectively manage large entrances and spacious areas, multiple cameras can be linked across the ceiling space. Furthermore, an integrated video server allows for the simultaneous viewing of live footage alongside the respective people counts, facilitating accurate verification and remote system configuration. Once the system is established, it can be fine-tuned to transmit only the counting data over the network, which aids in conserving bandwidth. For remote commissioning purposes, it is also feasible to replay the videos utilized for counting. This comprehensive approach not only boosts data precision but also significantly enhances operational efficiency, leading to better decision-making for businesses. Ultimately, the integration of these technologies paves the way for smarter resource management and improved customer experiences.

What is Dor?

Dor represents a cutting-edge solution in the realm of people counting, employing thermal sensing technology to help retailers effectively analyze customer foot traffic patterns, pinpoint busy shopping periods, evaluate conversion rates, and measure the success of marketing efforts. The device features a straightforward peel-and-stick sensor that can be installed without any need for connection to in-store networks, ensuring accurate visitor tracking through sophisticated thermal technology and advanced machine-learning algorithms. Data is synchronized to a cloud-based analytics platform on an hourly schedule, offering insightful analytics via a user-friendly interface accessible on both web and mobile devices. Furthermore, Dor includes functionalities such as POS integration, API access, and accommodates an unlimited number of user accounts, empowering retailers to fine-tune their staffing strategies, evaluate the impact of their marketing campaigns, and enhance overall store performance. This all-encompassing tool not only streamlines the decision-making process but also equips businesses with the insights necessary to remain agile and competitive amid the evolving retail landscape, ultimately paving the way for sustained growth and success. In a world where data-driven decisions are paramount, Dor stands out as an essential ally for retailers looking to thrive.

Media

Media

Integrations Supported

Lightspeed Retail
Shopify
Square POS

Integrations Supported

Lightspeed Retail
Shopify
Square POS

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$150 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Retail Sensing

Date Founded

2013

Company Location

United Kingdom

Company Website

www.retailsensing.com/about-retail-sensing.html

Company Facts

Organization Name

Dor

Date Founded

2015

Company Location

United States

Company Website

www.getdor.com

Categories and Features

People Counting

API
Anonymous Counting
Benchmarking
Car Counting
Conversion Tracking
Data Export
Events Statistics
Heatmaps
Mood/Age/Gender Recognition
Motion Detection
Reporting / Analytics
Retail Counting
Staff Exclusion
WiFi Tracking
Zone / Area Monitoring

Categories and Features

People Counting

API
Anonymous Counting
Benchmarking
Car Counting
Conversion Tracking
Data Export
Events Statistics
Heatmaps
Mood/Age/Gender Recognition
Motion Detection
Reporting / Analytics
Retail Counting
Staff Exclusion
WiFi Tracking
Zone / Area Monitoring

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