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Rok Ecommerce leverages machine learning to tailor products, services, advertisements, and user experiences from the shopping cart all the way to the confirmation page. This sophisticated technology enables the identification of the optimal product for each individual customer, which not only boosts the average order value (AOV) but also minimizes distractions during the shopping process. By employing data science, Rokt is able to quickly recognize each customer at the crucial Transaction Moment, subsequently suggesting the most effective next step that aligns with the customer’s business goals and their propensity to engage. Additionally, Rokt Ads serves as a unique advertising platform that empowers brands to seize the attention of potential customers on the confirmation pages of leading online retailers, making it an invaluable resource for marketers aiming to enhance their reach and impact. This combination of personalized recommendations and strategic advertising creates a seamless and engaging shopping experience for users.
What is Maropost Merchandising Cloud?
Maropost Merchandising Cloud is an AI-driven ecommerce search and merchandising solution built to improve how shoppers discover products and navigate online catalogs. The platform combines intelligent site search, automated category merchandising, personalized recommendations, and manual merchandising controls within one environment. Its search technology uses shopper behavior, natural language understanding, spelling tolerance, autocomplete, synonyms, and intent-aware ranking to surface relevant results beyond exact keyword matching. This allows shoppers to find products even when they use misspelled terms, vague descriptions, or everyday language that differs from catalog wording. Smart Collections automatically organize category pages using signals such as popularity, inventory, product margin, and historical performance. Merchandising teams can retain direct control by boosting, burying, excluding, or pinning products whenever business priorities need to override automated rankings. Campaign scheduling allows those rules to begin and end automatically for launches, promotions, clearance events, and other merchandising periods. Product recommendation tools use real shopper behavior to generate options such as recently viewed products, bought-together items, trending products, popular items, and personalized suggestions. Recommendations can be placed across home pages, product pages, carts, and category pages, with preview functionality available before publishing changes. Additional controls let merchants manage out-of-stock visibility, remove products from search or autocomplete, and redirect non-product queries without requiring custom development. Maropost Merchandising Cloud integrates with Shopify, BigCommerce, Neto, and Norce to keep merchandising, search, and collection data synchronized with the retailer’s existing storefront.
Integrations Supported
Appbrew
Canopy
MSIGHTS
Maropost Marketing Cloud
Rokt Catalog
Shopify
Simon AI
Stackreaction
Stamped
Yotpo
Integrations Supported
Appbrew
Canopy
MSIGHTS
Maropost Marketing Cloud
Rokt Catalog
Shopify
Simon AI
Stackreaction
Stamped
Yotpo
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided
Free Version
Free Trial Offered?
Pricing Information
$149.00/month
Free Version
Free Trial Offered?
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Rokt
Date Founded
2010
Company Location
United States
Company Website
rokt.com
Company Facts
Organization Name
Maropost
Date Founded
2011
Company Location
Canada
Company Website
maropost.com/products/merchandising-cloud
Categories and Features
eCommerce Personalization
A/B Testing
Abandoned Cart Email
Dynamic Pricing
Offers & Discounts Notifications
Personalized Site Navigation
Product Recommendations
Reporting / Analytics
Social Insights
Personalization
A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization
Categories and Features
eCommerce Personalization
A/B Testing
Abandoned Cart Email
Dynamic Pricing
Offers & Discounts Notifications
Personalized Site Navigation
Product Recommendations
Reporting / Analytics
Social Insights
Personalization
A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization