Ratings and Reviews 1 Rating

Total
ease
features
design
support

Ratings and Reviews 0 Ratings

Total
ease
features
design
support

This software has no reviews. Be the first to write a review.

Write a Review

Alternatives to Consider

  • OptiSigns Reviews & Ratings
    8,462 Ratings
    Company Website
  • Adzooma Reviews & Ratings
    253 Ratings
    Company Website
  • Visual Visitor Reviews & Ratings
    251 Ratings
    Company Website
  • TrafficGuard Reviews & Ratings
    89 Ratings
    Company Website
  • Papirfly Reviews & Ratings
    161 Ratings
    Company Website
  • Fraud.net Reviews & Ratings
    56 Ratings
    Company Website
  • Bluepear Reviews & Ratings
    70 Ratings
    Company Website
  • Alosant Reviews & Ratings
    1 Rating
    Company Website
  • ActiveCampaign Reviews & Ratings
    17,400 Ratings
    Company Website
  • North One Reviews & Ratings
    5,042 Ratings
    Company Website

What is Roku Advertising?

Roku Advertising delivers a scalable and precision-targeted solution for businesses seeking to advertise on the top streaming platform in the U.S. Roku's reach extends to over 125 million U.S. households daily, offering unparalleled scale and audience engagement. Through its powerful combination of data-driven insights, advanced technology, and captivating ad formats, Roku enables brands to amplify their marketing efforts across all stages of the customer journey. Whether you're looking to increase brand awareness, drive deeper customer consideration, or track sales, Roku’s performance analytics provide actionable insights to refine and improve campaign effectiveness. The platform’s tools, such as video ads, native ads, and action ads, allow advertisers to engage audiences with unmissable, customized experiences. Roku’s continuous tracking of trends in streaming content, sports, and entertainment ensures your ad strategy is aligned with the latest viewing behaviors, enabling you to stay ahead of the curve in an ever-evolving digital landscape.

What is Cadent?

The Cadent Advanced TV Platform is meticulously crafted to address the evolving dynamics of the television industry. It encompasses every phase of your workflow, from detecting target demographics and acquiring inventory to evaluating campaign performance and strategizing for future projects, ensuring optimal utilization of your media investments. Obtain valuable insights into your audience and connect with them across a multitude of viewing platforms. Improve your campaign effectiveness in real time, broaden your reach, and reduce audience overlap through sophisticated machine learning methods. Align your reporting with key performance indicators and business objectives for a deeper understanding of your success metrics. The platform streamlines the sales process and enables the deployment of data-driven campaigns across all media channels. Fully adhering to privacy regulations and functioning without cookies, the Cadent Viewer Graph precisely pinpoints TV audiences and associates them with relevant data and devices, allowing you to forge vital cross-screen connections for your brand. With the challenges of TV advertising today, Cadent offers the technology and expertise needed to enhance brand visibility, drive user engagement, and boost sales effectively. By harnessing these innovative tools, you can maintain a competitive edge in the ever-evolving advertising landscape while adapting swiftly to market changes. Embracing this platform positions your brand for sustained success amidst the complexities of modern media.

Media

Media

Integrations Supported

Acxiom Real Identity
Adzymic
Bionic for Agencies
Celtra
Cross Pixel
INCRMNTAL
Kochava
LumenAd
MINT
ViewNexa
dough

Integrations Supported

Affinity Solutions
Catalina

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Not specified

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Not specified

Training Options

Documentation Hub
On-Site Training

Company Facts

Organization Name

Roku

Date Founded

2002

Company Location

United States

Company Website

advertising.roku.com

Company Facts

Organization Name

Cadent

Date Founded

2005

Company Location

United States

Company Website

cadent.tv/platform/

Categories and Features

Advertising Agency

Not specified

Display Advertising

Not specified

Media Buying

Not specified

Video Advertising

Not specified

Categories and Features

Video Advertising

Not specified

Popular Alternatives

AdLib DSP Reviews & Ratings

AdLib DSP

AdLib Media Group

Popular Alternatives

Adelphic Reviews & Ratings

Adelphic

Viant
Strike Social Reviews & Ratings

Strike Social

Strike Exchange