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What is SHOPT?

While technology has been effectively integrated into trade promotion, retail execution, and other key functions within the consumer packaged goods (CPG) sector to enhance processes and unify insights, the realm of shopper marketing has not yet fully adopted these innovations. Our 2018 Shopper Marketing Optimization Report reveals that an alarming 78% of participants consider their shopper marketing processes to be merely average or worse. This lack of progress in modernization is hindering overall effectiveness, which underscores the importance of Shopper Marketing Optimization (SMO) in driving revenue growth within the CPG industry. To improve your commercial investments, consider implementing a collaborative budgeting tool that allows managers to connect budgets with specific, quantifiable goals, allocate resources across different teams or accounts, and track performance through real-time reports on spending that can be examined at the levels of customer, brand, and category. Such a method promotes collaboration by uniting global teams and agencies around a single, trustworthy source of data. Furthermore, this strategy integrates established techniques and financial analytics into the planning process, ultimately enhancing the impact of marketing initiatives while ensuring the judicious use of resources. By embracing these approaches, organizations can better synchronize their shopper marketing strategies with contemporary demands and expectations, paving the way for a more successful future. Additionally, this alignment will not only enhance operational efficiency but also foster innovation and adaptability in a rapidly changing marketplace.

What is Prefixbox?

Prefixbox offers AI-driven solutions for Search, Navigation, Recommendations, and Insights, enhancing the shopping journey and leading to higher conversion rates and increased revenue. By leveraging these advanced technologies, businesses can create a more engaging and efficient experience for their customers.

Media

Media

Integrations Supported

Integrations Supported

BigCommerce
Salesforce
Salesforce Agentforce Commerce
Salesforce B2C Commerce
Shopify

API Availability

API Availability

Has API

Pricing Information

Pricing not provided

Pricing Information

389$
Prefixbox's AI Search, AI Recommend, and AI Navigation suites are priced based on the number of API requests per month and all come with access to Prefixbox's Insights and Experimentation Suite.

All plans come with a 30 day free trial.

AI Navigation and AI Recommend only available as add-ons for the AI Search suite.


AI Search includes:
- AI Search Engine
- Vector Search
- Merchandizing
- Rich Autocomplete
- Personalization
- Re-Ranking AI
- NLP

AI Navitagion includes:
- Related Products
- Related Keywords
- Related Categories

AI Recommend includes:
- Personalized Recommendations
- Complementary Recommendations
- Visual Recommendations
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Not specified

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Cierant Corporation

Date Founded

1987

Company Location

United States

Company Website

www.cierant.com/explore/shopt/

Company Facts

Organization Name

Prefixbox

Date Founded

2014

Company Location

Budapest, Hungary

Company Website

www.prefixbox.com

Categories and Features

Retail Execution

Not specified

Categories and Features

eCommerce Search

Not specified

Site Search

Not specified

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