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What is SM2?

The SM2 platform is the foundational element of the suite, adept at capturing social data in real-time from a multitude of digital and social media channels across the globe, while also preserving three years of continuous historical data. This powerful tool empowers users to specify the discussions they want to monitor and analyze through its comprehensive search functionalities. Users can take advantage of a wide range of pre-built reports that highlight trends in conversation volume, share of voice among various media formats—including social networks, blogs, news sites, reviews, forums, and message boards—while also offering valuable insights into sentiment, prominent authors, geographic reach, languages, and user demographics such as age and gender. The platform incorporates advanced Boolean search techniques along with efficient ad and spam filtering to yield highly relevant search results. Furthermore, SM2 supports language-specific searches in 48 different languages, significantly broadening its usability. In addition, its ensemble-based sentiment detection algorithm can be customized to capture nuances in customer communication across various languages and industries, thereby providing a more precise and individualized analysis. This adaptability ensures that users obtain the most relevant insights tailored to their specific needs.

What is BrandBastion?

BrandBastion plays a crucial role in enhancing listening and responsiveness across social media channels, with the goal of boosting both sales and brand reputation by enabling you to understand your audience's preferences and react suitably during pivotal moments. The platform proficiently filters detrimental comments—including spam, discriminatory language, and attacks on your brand—according to your customized moderation settings. Furthermore, it provides notifications for pressing issues, such as sudden increases in negative sentiment or unexpected events that necessitate prompt attention. By analyzing social media engagement, BrandBastion allows you to assess the effectiveness of your advertisements and organic content, uncovering harmful remarks, threats, and rival promotions that could influence your brand's image. It also seeks out engagement opportunities by addressing customer questions, complaints, and feedback, while drawing attention to urgent matters like technical difficulties and negative perceptions that could harm your brand's reputation. Ultimately, BrandBastion arms you with critical insights and optimization recommendations, ensuring your social media strategies are not only resilient but also positioned for long-term success. With its comprehensive tools, you can confidently navigate the complexities of social media interactions and enhance your overall brand communication.

Media

Media

Integrations Supported

Dataddo
Facebook
Facebook Messenger
Instagram
X (Twitter)
YouTube

Integrations Supported

Dataddo
Facebook
Facebook Messenger
Instagram
X (Twitter)
YouTube

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Social Data Intelligence

Company Website

socialdataintelligence.com/services/

Company Facts

Organization Name

BrandBastion

Date Founded

2013

Company Location

Finland

Company Website

www.brandbastion.com

Categories and Features

Social Media Monitoring

Audience Segmentation
Competitive Analysis
Configurable Alerts
Customer Engagement
Dashboard
Impact Scoring
Influencer Tracking
Reputation Management
Sentiment Analysis
Trend Tracking

Categories and Features

Social Media Management

Automated Publishing
Brand Tracking
Content Management
Customer Engagement
Multi-Account Management
Multi-User Collaboration
Post Scheduling
Reporting/Analytics
Social Media Monitoring

Social Media Monitoring

Audience Segmentation
Competitive Analysis
Configurable Alerts
Customer Engagement
Dashboard
Impact Scoring
Influencer Tracking
Reputation Management
Sentiment Analysis
Trend Tracking

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