Ratings and Reviews 2 Ratings
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What is Salesforce Agentforce Marketing?
Agentforce Marketing by Salesforce is an AI-driven marketing platform designed to deliver dynamic, personalized engagement across the entire customer lifecycle. Previously known as Marketing Cloud, it unifies data, automation, and intelligent agents into a single marketing ecosystem. The platform enables real-time, two-way communication across multiple digital channels. With a centralized customer data foundation, marketers gain a complete and actionable view of every interaction. AI-powered tools help generate audience segments, optimize campaigns, and personalize content automatically. Cross-channel orchestration ensures consistent messaging from acquisition to loyalty. Marketing Cloud supports B2B marketing automation as well as B2C engagement strategies. Built-in analytics measure performance and guide smarter budget allocation. Loyalty management tools help brands deepen customer relationships and drive retention. The platform integrates seamlessly with Salesforce CRM to align marketing with sales and service. Agentforce Marketing continuously learns from data to improve outcomes over time. It enables organizations to spark meaningful conversations and turn engagement into sustained growth.
What is CrossEngage?
CrossEngage empowers businesses to forge enduring and meaningful relationships with their customers. Through its innovative Customer Data and Prediction Platform, brands can efficiently pinpoint, prioritize, and engage their target customer segments. By utilizing artificial intelligence and a predictive customer relationship management system, this software as a service (SaaS) solution assesses the financial implications and urgency of connecting with customers. As a result, businesses can deliver more tailored and impactful customer experiences, ultimately boosting customer lifetime value and return on investment, while fostering loyalty and satisfaction among their clientele.
Integrations Supported
Facebook
AskNicely
Auth0
Clutch
CollectXpert
Data Virtuality
Exceed.ai
Fanplayr
GrowthLoop
Loangility
API Availability
Has API
API Availability
Pricing Information
Pricing not provided
Pricing Information
Individual pricing model according to the volume of data used
Supported Platforms
SaaS
Supported Platforms
SaaS
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Online Training
On-Site Training
Company Facts
Organization Name
Salesforce
Date Founded
1999
Company Location
United States
Company Website
www.salesforce.com/marketing/
Company Facts
Organization Name
CrossEngage
Date Founded
2015
Company Location
Germany
Company Website
www.crossengage.io
Categories and Features
Account Data Management
Not specified
AI Marketing
Not specified
AI Marketing Agents
Not specified
Campaign Management
Channel Management
Email Marketing
Event Triggered Actions
Multi-Campaign
Email Marketing
A/B Testing
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor
Marketing Automation
Not specified
RFM Analysis
Not specified
Categories and Features
Artificial Intelligence
For Sales
For eCommerce
Machine Learning
Predictive Analytics
Process/Workflow Automation
Audience Intelligence
AI / Machine Learning
Audience Segmentation
Trend Tracking
Campaign Management
Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Multi-Campaign
CRM
Email Marketing
Lead Scoring
Marketing Automation Integration
Segmentation
Social Media Integration
Customer Data Platforms (CDP)
Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling
Customer Engagement
Analytics
Churn Management
Communication Management
Customer Experience
Action Management
Analytics
Customer Segmentation
Dashboard
Multi-Channel Collection
Marketing Automation
A/B Testing
Analytics / ROI Tracking
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking
Predictive Analytics
AI / Machine Learning
Data Mining
Demand Forecasting
Modeling & Simulation