Ratings and Reviews 0 Ratings

Total
ease
features
design
support

This software has no reviews. Be the first to write a review.

Write a Review

Ratings and Reviews 0 Ratings

Total
ease
features
design
support

This software has no reviews. Be the first to write a review.

Write a Review

Alternatives to Consider

  • BytePlus Recommend Reviews & Ratings
    1 Rating
    Company Website
  • Qloo Reviews & Ratings
    23 Ratings
    Company Website
  • Kochava Reviews & Ratings
    171 Ratings
    Company Website
  • AddSearch Reviews & Ratings
    119 Ratings
    Company Website
  • DinMo Reviews & Ratings
    6 Ratings
    Company Website
  • OpenDQ Reviews & Ratings
    9 Ratings
    Company Website
  • Twilio Reviews & Ratings
    1,282 Ratings
    Company Website
  • Admiral Reviews & Ratings
    34 Ratings
    Company Website
  • Sogolytics Reviews & Ratings
    862 Ratings
    Company Website
  • Amazon ElastiCache Reviews & Ratings
    145 Ratings
    Company Website

What is Salesforce Marketing Cloud Personalization?

Elevate each customer's experience by harnessing AI and real-time data to boost conversions while reducing costs. Treat every client as a distinct individual, enhancing the effectiveness of your marketing strategies with our cutting-edge personalization technology. Employ machine learning and AI to create bespoke experiences, tailoring everything from website layouts to mobile app functionalities, product recommendations, and beyond. By personalizing every facet of the customer journey to meet specific performance metrics—whether it's attracting new clientele or nurturing customer loyalty—you can merge real-time user behavior with historical data. Improve webpage personalization with machine learning, optimizing calls to action like banners and pop-ups. Additionally, you can adapt and test at the speed of your customers' online activities, with personalization choices implemented in mere milliseconds. Utilize AI to evaluate current intent data alongside past business interactions to reveal customer preferences, interests, and affinities, ensuring that every engagement resonates uniquely with the individual. This comprehensive strategy not only boosts customer satisfaction but also fosters impactful interactions that can significantly enhance overall business performance, ultimately leading to sustained growth and success in a competitive market. By continuously refining your approach based on user feedback and behavioral trends, you can further strengthen the bond between your brand and its customers.

What is Granify?

Granify improves the shopping experience for large retailers by delivering the most pertinent messages to customers exactly when they are needed. Through the use of cutting-edge big data analytics and machine learning, Granify significantly increases revenue by identifying potential buyers inclined to abandon their carts and encouraging them to finalize their purchases. Central to Granify's technology is the Granify Brain, a highly advanced decision-making system that continuously analyzes over 20 billion previously optimized sessions. This engine detects particular moments in which the chances of conversion can be enhanced for every individual session. Granify utilizes carefully selected product highlights and personalized strategies to engage customers right at the crucial moment. A message is sent only when it statistically boosts the probability of a sale, ensuring maximum effectiveness. Additionally, the Brain closely evaluates the results of every shopping session, allowing for ongoing optimization. With each interaction, Granify's intelligence becomes more refined, ultimately resulting in a more lucrative platform for retailers. Consequently, retailers not only witness a rise in sales but also gain invaluable insights into their customers' behaviors and preferences, paving the way for more effective marketing strategies in the future.

Media

Media

Integrations Supported

Agentforce
Constant Contact Lead Gen & CRM
Desktop.com
Eloqua
Google Analytics
HubSpot Marketing Hub
LinkedIn
Marketo
NetSuite
Salesforce
Salesforce Marketing Cloud
Salesforce Marketing Cloud Account Engagement
Salesforce Marketing Cloud Intelligence
WordPress

Integrations Supported

Agentforce
Constant Contact Lead Gen & CRM
Desktop.com
Eloqua
Google Analytics
HubSpot Marketing Hub
LinkedIn
Marketo
NetSuite
Salesforce
Salesforce Marketing Cloud
Salesforce Marketing Cloud Account Engagement
Salesforce Marketing Cloud Intelligence
WordPress

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Salesforce

Date Founded

1999

Company Location

United States

Company Website

www.salesforce.com/products/marketing-personalization/

Company Facts

Organization Name

Granify

Date Founded

2011

Company Location

Canada

Company Website

www.granify.com

Categories and Features

AB Testing

Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

eCommerce Personalization

A/B Testing
Abandoned Cart Email
Dynamic Pricing
Offers & Discounts Notifications
Personalized Site Navigation
Product Recommendations
Reporting / Analytics
Social Insights

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Categories and Features

eCommerce Personalization

A/B Testing
Abandoned Cart Email
Dynamic Pricing
Offers & Discounts Notifications
Personalized Site Navigation
Product Recommendations
Reporting / Analytics
Social Insights

Popular Alternatives

Popular Alternatives

Optimizely One Reviews & Ratings

Optimizely One

Optimizely