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What is Sarbacane?
                Sarbacane email software enables users to design campaigns, distribute them, and track performance metrics such as open and click rates. With nearly two decades of expertise in email marketing and web promotion, Sarbacane provides tools for email and SMS automation, performance tracking, and landing page creation. Additionally, it features an EmailBuilder, comprehensive contact management capabilities, and a conversational marketing tool called Sarbacane chat to streamline all communication efforts. This makes Sarbacane a versatile choice for businesses looking to enhance their marketing strategies.
            
        
            What is Oracle Responsys?
                Marketing organizations have the opportunity to leverage a cohesive platform that effectively manages and synchronizes every customer interaction across multiple channels, such as email, mobile, social media, display ads, and online environments. Chief Marketing Officers (CMOs) from various industries are equipped with the necessary tools to deliver exceptional customer experiences throughout all marketing activities and every stage of the customer journey. By converting data from multiple sources into actionable insights, businesses can develop highly targeted audience segments and allow customers to influence their forthcoming experiences through near real-time interactions. With Oracle Responsys, marketing teams are provided with vital resources to deliver the relevant and engaging experiences that customers anticipate across a variety of devices and channels. Even with technological advancements, email marketers still face challenges in effectively utilizing customer data for personalized campaigns, sustaining ongoing engagement, and integrating email marketing strategies across diverse channels. Furthermore, Oracle Responsys is distinguished by its award-winning email marketing capabilities, ensuring marketers can forge meaningful connections with their audience. By harnessing these integrated features, organizations can refine their marketing strategies, cultivate stronger customer relationships, and ultimately drive better business outcomes. This comprehensive approach not only addresses existing challenges but also positions companies to thrive in an increasingly competitive landscape.
            
        
            Integrations Supported
            
                
    Acquia CDP
            
            
        
        
    
        
        
            
                
    Bizintel360
            
            
        
        
    
        
        
            
                
    Bloomreach
            
            
        
        
    
        
        
            
                
    Blotout
            
            
        
        
    
        
        
            
                
    BlueVenn
            
            
        
        
    
        
        
            
                
    BriteVerify
            
            
        
        
    
        
        
            
                
    Causal
            
            
        
        
    
        
        
            
                
    Contentsquare
            
            
        
        
    
        
        
            
                
    Integrate.io
            
            
        
        
    
        
        
            
                
    Lnk.Bio
            
            
        
        
    
                
                    
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
                
            Integrations Supported
            
                
    Acquia CDP
            
            
        
        
    
        
        
            
                
    Bizintel360
            
            
        
        
    
        
        
            
                
    Bloomreach
            
            
        
        
    
        
        
            
                
    Blotout
            
            
        
        
    
        
        
            
                
    BlueVenn
            
            
        
        
    
        
        
            
                
    BriteVerify
            
            
        
        
    
        
        
            
                
    Causal
            
            
        
        
    
        
        
            
                
    Contentsquare
            
            
        
        
    
        
        
            
                
    Integrate.io
            
            
        
        
    
        
        
            
                
    Lnk.Bio
            
            
        
        
    
                
                    
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
                
            API Availability
            
                Has API
            
            
        
        
    
                API Availability
            
                Has API
            
            
        
        
    
                Pricing Information
        €69 per month
        
    
    
    
        
        
            
                Free Trial Offered?
            
            
        
        
    
        
        
            
                Free Version
            
            
        
        
    
            Pricing Information
        Pricing not provided.
        
        
    
    
    
        
        
            
                Free Trial Offered?
            
            
        
        
    
        
        
            
                Free Version
            
            
        
        
    
            Supported Platforms
            
                SaaS
            
            
        
        
    
        
        
            
                Android
            
            
        
        
    
        
        
            
                iPhone
            
            
        
        
    
        
        
            
                iPad
            
            
        
        
    
        
        
            
                Windows
            
            
        
        
    
        
        
            
                Mac
            
            
        
        
    
        
        
            
                On-Prem
            
            
        
        
    
        
        
            
                Chromebook
            
            
        
        
    
        
        
            
                Linux
            
            
        
        
    
                Supported Platforms
            
                SaaS
            
            
        
        
    
        
        
            
                Android
            
            
        
        
    
        
        
            
                iPhone
            
            
        
        
    
        
        
            
                iPad
            
            
        
        
    
        
        
            
                Windows
            
            
        
        
    
        
        
            
                Mac
            
            
        
        
    
        
        
            
                On-Prem
            
            
        
        
    
        
        
            
                Chromebook
            
            
        
        
    
        
        
            
                Linux
            
            
        
        
    
                Customer Service / Support
            
                Standard Support
            
            
        
        
    
        
        
            
                24 Hour Support
            
            
        
        
    
        
        
            
                Web-Based Support
            
            
        
        
    
                Customer Service / Support
            
                Standard Support
            
            
        
        
    
        
        
            
                24 Hour Support
            
            
        
        
    
        
        
            
                Web-Based Support
            
            
        
        
    
                Training Options
            
                Documentation Hub
            
            
        
        
    
        
        
            
                Webinars
            
            
        
        
    
        
        
            
                Online Training
            
            
        
        
    
        
        
            
                On-Site Training
            
            
        
        
    
                Training Options
            
                Documentation Hub
            
            
        
        
    
        
        
            
                Webinars
            
            
        
        
    
        
        
            
                Online Training
            
            
        
        
    
        
        
            
                On-Site Training
            
            
        
        
    
                Company Facts
Organization Name
Sarbacane Software
Date Founded
2001
Company Location
France
Company Website
www.sarbacane.com
Company Facts
Organization Name
Oracle
Date Founded
1977
Company Location
United States
Company Website
www.oracle.com/marketingcloud/products/cross-channel-orchestration/
Categories and Features
Campaign Management
                                        Channel Management
                                        
                                    
                                    
                                    
                                        Contact Database
                                        
                                    
                                    
                                    
                                        Email Marketing
                                        
                                    
                                    
                                    
                                        Event Triggered Actions
                                        
                                    
                                    
                                    
                                        Lead Management
                                        
                                    
                                    
                                    
                                        Multi-Campaign
                                        
                                    
                            
                        Email Marketing
                                        A/B Testing
                                        
                                    
                                    
                                    
                                        Artificial Intelligence
                                        
                                    
                                    
                                    
                                        Auto-Responders
                                        
                                    
                                    
                                    
                                        CAN SPAM Compliance
                                        
                                    
                                    
                                    
                                        Customer Surveys
                                        
                                    
                                    
                                    
                                        Drip Campaigns
                                        
                                    
                                    
                                    
                                        Dynamic Content
                                        
                                    
                                    
                                    
                                        Event Triggered Email
                                        
                                    
                                    
                                    
                                        Image Library
                                        
                                    
                                    
                                    
                                        Landing Pages/Web Forms
                                        
                                    
                                    
                                    
                                        Mailing List Management
                                        
                                    
                                    
                                    
                                        Mobile Optimized Emails
                                        
                                    
                                    
                                    
                                        Reporting/Analytics
                                        
                                    
                                    
                                    
                                        Subscriber Management
                                        
                                    
                                    
                                    
                                        Template Management
                                        
                                    
                                    
                                    
                                        WYSIWYG Email Editor
                                        
                                    
                            
                        Landing Page
                                        A/B Testing
                                        
                                    
                                    
                                    
                                        Analytics
                                        
                                    
                                    
                                    
                                        Drag & Drop
                                        
                                    
                                    
                                    
                                        Form Creation
                                        
                                    
                                    
                                    
                                        Real Time Editing
                                        
                                    
                                    
                                    
                                        Responsive
                                        
                                    
                                    
                                    
                                        SEO Management
                                        
                                    
                                    
                                    
                                        Templates
                                        
                                    
                            
                        Marketing Automation
                                        A/B Testing
                                        
                                    
                                    
                                    
                                        Analytics / ROI Tracking
                                        
                                    
                                    
                                    
                                        Artificial Intelligence
                                        
                                    
                                    
                                    
                                        Content / Blogging Platform
                                        
                                    
                                    
                                    
                                        Customizable CTAs
                                        
                                    
                                    
                                    
                                        Drip Campaigns
                                        
                                    
                                    
                                    
                                        Dynamic Content
                                        
                                    
                                    
                                    
                                        Landing Pages / Web Forms
                                        
                                    
                                    
                                    
                                        Lead Scoring
                                        
                                    
                                    
                                    
                                        Sales Intelligence
                                        
                                    
                                    
                                    
                                        Search Marketing
                                        
                                    
                                    
                                    
                                        Segmentation
                                        
                                    
                                    
                                    
                                        Social Marketing
                                        
                                    
                                    
                                    
                                        Website Visitor Tracking
                                        
                                    
                            
                        Mobile Marketing
                                        Channel Attribution
                                        
                                    
                                    
                                    
                                        Contextual Targeting
                                        
                                    
                                    
                                    
                                        Coupons
                                        
                                    
                                    
                                    
                                        Email Marketing
                                        
                                    
                                    
                                    
                                        Engagement Monitoring
                                        
                                    
                                    
                                    
                                        In-App Marketing
                                        
                                    
                                    
                                    
                                        Location-Based Marketing
                                        
                                    
                                    
                                    
                                        Push Notifications
                                        
                                    
                                    
                                    
                                        Text Messaging
                                        
                                    
                                    
                                    
                                        Text-to-Win
                                        
                                    
                            
                        SMS Marketing
                                        2-Way Messaging
                                        
                                    
                                    
                                    
                                        Artificial Intelligence
                                        
                                    
                                    
                                    
                                        Contact Management
                                        
                                    
                                    
                                    
                                        MMS
                                        
                                    
                                    
                                    
                                        Mass Texting
                                        
                                    
                                    
                                    
                                        Message Personalization
                                        
                                    
                                    
                                    
                                        Mobile Coupons
                                        
                                    
                                    
                                    
                                        Mobile Keywords
                                        
                                    
                                    
                                    
                                        Polls / Voting
                                        
                                    
                                    
                                    
                                        Reporting/Analytics
                                        
                                    
                                    
                                    
                                        Scheduled Messaging
                                        
                                    
                                    
                                    
                                        Shortcodes
                                        
                                    
                                    
                                    
                                        Text-to-Win
                                        
                                    
                            
                        Categories and Features
Campaign Management
                                        Channel Management
                                        
                                    
                                    
                                    
                                        Contact Database
                                        
                                    
                                    
                                    
                                        Email Marketing
                                        
                                    
                                    
                                    
                                        Event Triggered Actions
                                        
                                    
                                    
                                    
                                        Lead Management
                                        
                                    
                                    
                                    
                                        Multi-Campaign
                                        
                                    
                            
                        Email Marketing
                                        A/B Testing
                                        
                                    
                                    
                                    
                                        Artificial Intelligence
                                        
                                    
                                    
                                    
                                        Auto-Responders
                                        
                                    
                                    
                                    
                                        CAN SPAM Compliance
                                        
                                    
                                    
                                    
                                        Customer Surveys
                                        
                                    
                                    
                                    
                                        Drip Campaigns
                                        
                                    
                                    
                                    
                                        Dynamic Content
                                        
                                    
                                    
                                    
                                        Event Triggered Email
                                        
                                    
                                    
                                    
                                        Image Library
                                        
                                    
                                    
                                    
                                        Landing Pages/Web Forms
                                        
                                    
                                    
                                    
                                        Mailing List Management
                                        
                                    
                                    
                                    
                                        Mobile Optimized Emails
                                        
                                    
                                    
                                    
                                        Reporting/Analytics
                                        
                                    
                                    
                                    
                                        Subscriber Management
                                        
                                    
                                    
                                    
                                        Template Management
                                        
                                    
                                    
                                    
                                        WYSIWYG Email Editor
                                        
                                    
                            
                        Marketing Analytics
                                        A/B Testing
                                        
                                    
                                    
                                    
                                        Campaign Management
                                        
                                    
                                    
                                    
                                        Channel Attribution
                                        
                                    
                                    
                                    
                                        Customer Journey Mapping
                                        
                                    
                                    
                                    
                                        Dashboard
                                        
                                    
                                    
                                    
                                        Performance Metrics
                                        
                                    
                                    
                                    
                                        Predictive Analytics
                                        
                                    
                                    
                                    
                                        ROI Tracking
                                        
                                    
                                    
                                    
                                        Social Media Metrics
                                        
                                    
                                    
                                    
                                        Website Analytics
                                        
                                    
                            
                        Marketing Automation
                                        A/B Testing
                                        
                                    
                                    
                                    
                                        Analytics / ROI Tracking
                                        
                                    
                                    
                                    
                                        Artificial Intelligence
                                        
                                    
                                    
                                    
                                        Content / Blogging Platform
                                        
                                    
                                    
                                    
                                        Customizable CTAs
                                        
                                    
                                    
                                    
                                        Drip Campaigns
                                        
                                    
                                    
                                    
                                        Dynamic Content
                                        
                                    
                                    
                                    
                                        Landing Pages / Web Forms
                                        
                                    
                                    
                                    
                                        Lead Scoring
                                        
                                    
                                    
                                    
                                        Sales Intelligence
                                        
                                    
                                    
                                    
                                        Search Marketing
                                        
                                    
                                    
                                    
                                        Segmentation
                                        
                                    
                                    
                                    
                                        Social Marketing
                                        
                                    
                                    
                                    
                                        Website Visitor Tracking
                                        
                                    
                            
                        Mobile Marketing
                                        Channel Attribution
                                        
                                    
                                    
                                    
                                        Contextual Targeting
                                        
                                    
                                    
                                    
                                        Coupons
                                        
                                    
                                    
                                    
                                        Email Marketing
                                        
                                    
                                    
                                    
                                        Engagement Monitoring
                                        
                                    
                                    
                                    
                                        In-App Marketing
                                        
                                    
                                    
                                    
                                        Location-Based Marketing
                                        
                                    
                                    
                                    
                                        Push Notifications
                                        
                                    
                                    
                                    
                                        Text Messaging
                                        
                                    
                                    
                                    
                                        Text-to-Win
                                        
                                    
                            
                        Social Media Marketing
                                        Analytics
                                        
                                    
                                    
                                    
                                        Automated Publishing
                                        
                                    
                                    
                                    
                                        Contact Management
                                        
                                    
                                    
                                    
                                        Content Management
                                        
                                    
                                    
                                    
                                        Conversion Tracking
                                        
                                    
                                    
                                    
                                        Customer Targeting
                                        
                                    
                                    
                                    
                                        Keyword Filtering
                                        
                                    
                                    
                                    
                                        Multi-Account Management
                                        
                                    
                                    
                                    
                                        Post Scheduling
                                        
                                    
                            
                         
        