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What is ScaleTrack?

ScaleTrack serves as a robust platform dedicated to conversion tracking and analytics, specifically designed for performance marketers, agencies, affiliate teams, and ecommerce brands. This platform empowers users to observe, analyze, and optimize every campaign and conversion using precise, real-time data rather than fragmented statistics. It facilitates tracking across various accounts and channels, such as Facebook, TikTok, Google, and native networks, providing comprehensive source-level breakdowns and funnel view analytics that help pinpoint drop-offs and enhance user journeys. Moreover, ScaleTrack offers transparent and flexible attribution models that replace unclear systems, granting marketers insight into the sources of their value. The platform features user-friendly tracking templates and simple postback configurations that require little technical expertise, while its quick-loading dashboards cater to daily media buying and performance reporting, transforming raw data into actionable insights. Users can generate detailed reports segmented by ad, creative, landing page, GEO, device, and more, making it a versatile tool for analysis. Additionally, the interface is designed for ease of use, allowing marketers to swiftly adapt their strategies based on immediate feedback, ultimately leading to improved outcomes and heightened campaign efficiency. With its comprehensive features, ScaleTrack stands out as an essential asset for those aiming to maximize their marketing efforts.

What is Brax?

Brax is a cutting-edge platform tailored for agencies and brands to manage their advertising efforts through a cohesive and centralized dashboard. Picture the convenience of making updates to all your campaigns at once. With the Native Power Editor from Brax, modifying any aspect of your campaigns is a breeze, thanks to its intuitive spreadsheet-like interface that simplifies the launch and optimization of your advertisements. Moreover, it facilitates direct comparisons across different platforms, providing valuable insights into the overall effectiveness of your brand's native advertising. You can easily import and link data from your current tools, such as Google Analytics, which allows you to track performance metrics across campaigns, content, and publishers at any time. Say goodbye to the errors that stem from human oversight and the financial burdens of incorrect assumptions. Brax gives you the ability to set up your tracking tags just once, ensuring accurate and reliable data for the long term. In addition, you can leverage macros to automatically insert campaign names, ad IDs, and publisher IDs, further boosting your productivity. This all-encompassing solution guarantees that your advertising initiatives are not only impactful but also well-informed, leading to better decision-making and improved results. Overall, Brax represents a significant advancement in how brands approach their advertising strategy.

Media

Media

Integrations Supported

Facebook
Google Ads
Google Analytics
Google Cloud Platform
Outbrain
Revcontent
Shopify
Taboola
TikTok
Voluum
WooCommerce
Yahoo DSP

Integrations Supported

Facebook
Google Ads
Google Analytics
Google Cloud Platform
Outbrain
Revcontent
Shopify
Taboola
TikTok
Voluum
WooCommerce
Yahoo DSP

API Availability

Has API

API Availability

Has API

Pricing Information

$72 per month
Free Trial Offered?
Free Version

Pricing Information

$199 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

ScaleTrack

Company Location

Lithuania

Company Website

scaletrack.com

Company Facts

Organization Name

Brax

Date Founded

2014

Company Location

United States

Company Website

www.brax.io

Categories and Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Categories and Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

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