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What is ScaleTrack?

ScaleTrack serves as a robust platform dedicated to conversion tracking and analytics, specifically designed for performance marketers, agencies, affiliate teams, and ecommerce brands. This platform empowers users to observe, analyze, and optimize every campaign and conversion using precise, real-time data rather than fragmented statistics. It facilitates tracking across various accounts and channels, such as Facebook, TikTok, Google, and native networks, providing comprehensive source-level breakdowns and funnel view analytics that help pinpoint drop-offs and enhance user journeys. Moreover, ScaleTrack offers transparent and flexible attribution models that replace unclear systems, granting marketers insight into the sources of their value. The platform features user-friendly tracking templates and simple postback configurations that require little technical expertise, while its quick-loading dashboards cater to daily media buying and performance reporting, transforming raw data into actionable insights. Users can generate detailed reports segmented by ad, creative, landing page, GEO, device, and more, making it a versatile tool for analysis. Additionally, the interface is designed for ease of use, allowing marketers to swiftly adapt their strategies based on immediate feedback, ultimately leading to improved outcomes and heightened campaign efficiency. With its comprehensive features, ScaleTrack stands out as an essential asset for those aiming to maximize their marketing efforts.

What is Marin Software?

MarinOne tackles the challenges faced by modern digital marketers. By unifying search, social media, and eCommerce advertising into a single platform, MarinOne enables advertisers to improve their campaign results through a comprehensive view of their customers. In an environment dominated by competitive giants like Google, Facebook, and Amazon, these platforms are not likely to facilitate the optimization of your advertising efforts across multiple channels. For performance marketers, harnessing their own data proves to be the most effective approach. MarinOne is designed to leverage all available data sources, such as your CRM, data warehouses, publisher insights, and various external signals. It aligns ad campaigns across multiple publishers, allowing you to fine-tune your budget allocation while analyzing the relationships between each channel. This functionality sets today’s performance marketers apart from the competition. Additionally, MarinOne enhances the capabilities of publisher tools, significantly boosting campaign effectiveness. As a result, it empowers marketers to navigate the intricacies of digital advertising with enhanced agility and confidence. Ultimately, this comprehensive approach positions MarinOne as a vital asset in the evolving landscape of digital marketing.

Media

Media

Integrations Supported

Google Ads
Facebook
Google Cloud Platform
TikTok
WooCommerce

Integrations Supported

Google Ads
5X
Amazon Ads
Bitium
CallRail
Commanders Act
Data Virtuality
Flows
Fone Dynamics
Gravity Data
MSIGHTS
Meta Ads
Mozart Data
Roundel
TrustCommander

API Availability

Has API

API Availability

Pricing Information

$72 per month
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub

Company Facts

Organization Name

ScaleTrack

Company Location

Lithuania

Company Website

scaletrack.com

Company Facts

Organization Name

Marin Software

Date Founded

2006

Company Location

United States

Company Website

www.marinsoftware.com

Categories and Features

Ad Management

Not specified

Campaign Management

Not specified

Categories and Features

Ad Management

Not specified

Ad Optimization

Not specified

Advertising Agency

Not specified

Campaign Management

Not specified

Display Advertising

Not specified

eCommerce

Not specified

Performance Marketing

Not specified

PPC

Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Keyword Research Tools
Keyword Tracking
URL Builder

Search Engine Marketing (SEM)

Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Keyword Research Tools
Keyword Tracking
URL Builder

Web Analytics

Campaign Management
Conversion Tracking
Goal Tracking
Keyword Tracking
Referral Source Tracking

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