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What is Selma?

Selma AI serves as an essential ally for sales professionals, adept at converting cold leads into enthusiastic prospects. By allowing Selma to manage the initial outreach, you can focus your efforts on what you excel at: finalizing deals. If this resonates with you, it's clear that Selma is the answer you've been looking for. Utilizing cutting-edge conversational AI technology, Selma engages your prospects via email, enhancing your conventional outreach methods. She has the extraordinary capability to connect with numerous prospects at once, so all you need to do is specify which individuals you wish her to contact. Selma will then craft and send the first sales email according to your established Playbook, maintaining communication until a previously cold lead becomes warm. No matter how a prospect replies, Selma uses smart, data-driven insights to guide the ongoing conversation effectively. Furthermore, she collects valuable information about your prospects, increasing your likelihood of closing sales while you concentrate on more critical tasks. By incorporating Selma into your sales strategy, you will benefit from a streamlined and more productive sales process, ultimately leading to greater success and efficiency.

What is IRI?

In a conversation among various leaders at IRI, they underscore the distinctive characteristics that set their organization apart, including a culture deeply rooted in innovation, a steadfast dedication to providing the best solutions for their clients’ issues, and a collaborative approach that promotes business transformation and growth. IRI utilizes its cutting-edge technology platform, IRI Liquid Data®, to offer extensive big data, predictive analytics, and insightful forecasts aimed at helping companies in the consumer packaged goods (CPG), over-the-counter healthcare, retail, and media industries refine their marketing strategies and expand their reach. Perry stresses the significance of navigating IRI at the intersection of CPG and technology through a genuine and inclusive lens, while also harmonizing vital business protocols with creative concepts. A recent study reveals that as customers increasingly return to brick-and-mortar stores, impactful front-end merchandising can significantly improve the shopping experience, acting as a key driver for boosting impulse purchases among retailers. This changing environment highlights the imperative for businesses to remain agile in responding to shifting consumer habits and preferences, ensuring they stay relevant and competitive in the market. In light of these insights, organizations must constantly evolve their strategies to meet the demands of modern consumers.

Media

Media

Integrations Supported

HubSpot CRM
HubSpot Customer Platform
IT Retail POS
Pipedrive
Salesforce
Upsales

Integrations Supported

HubSpot CRM
HubSpot Customer Platform
IT Retail POS
Pipedrive
Salesforce
Upsales

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Selma.ai

Date Founded

2021

Company Location

Sweden

Company Website

www.selma.ai/

Company Facts

Organization Name

IRI

Date Founded

1979

Company Location

United States

Company Website

www.iriworldwide.com/en-us

Categories and Features

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis

Categories and Features

CPG

Customer Management
Electronic Data Interchange
Financial Accounting
Forecast / Demand Planning
Inventory Management
Lot Tracking
Pricing Management
Shopper Marketing
Trade Promotion

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis

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