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What is Shopkick?

Shopkick, created by Trax, is an innovative platform aimed at boosting shopper engagement by gamifying the shopping experience, rewarding users for a range of activities including browsing, engaging with in-store merchandise, and completing purchases. Unlike traditional discount methods, Shopkick incentivizes consumer behavior through a unique system of "kicks," which can be earned by actions such as scanning barcodes, watching promotional content, or submitting purchase proofs. This engaging approach not only encourages spontaneous purchases but has also shown that a remarkable 98% of shoppers are open to trying new brands featured within the Shopkick app. Furthermore, the platform offers robust top-of-funnel marketing solutions, including engaging videos, digital lookbooks, in-app notifications, and push alerts, all designed to enhance brand awareness and sway consumer choices at critical moments. Additionally, Shopkick provides brands with essential first-party data and in-depth analytics, such as demographic insights, geographical data, basket analysis, and shopping behaviors, ensuring brands gain transparency and confidence in their marketing strategies. By utilizing these valuable insights, brands can refine their marketing tactics and more effectively cater to the preferences of their intended audience, ultimately leading to more successful engagement and higher sales. This multi-faceted approach not only benefits consumers but also creates a more vibrant retail ecosystem overall.

What is AwareX?

Engaging with clients through multiple digital channels is crucial for achieving success by lowering costs, increasing revenue, and improving customer satisfaction. Our company believes that having a deep understanding of the context is vital for providing exceptional digital interaction with consumers. Service providers can identify, suggest, and deploy relevant new services that cater to specific customer segments. As a result, our platform enables a holistic engagement strategy that encompasses self-service features, the option to explore new products and payment methods, in-app push notifications, and links to targeted offers or directions to nearby stores. This ongoing cycle of interaction not only delivers information in a significant and actionable manner for consumers but also helps service providers enhance their overall share of consumer spending. AwareX presents a fully cloud-based software as a service solution that guarantees continuous customer engagement throughout the year, 24/7, while accommodating a wide range of optimized customer journey experiences. By utilizing these functionalities, businesses are empowered to forge enduring relationships with their clientele, ultimately fostering loyalty and paving the way for sustained success. Continuous innovation and adaptation are key to staying relevant in today's fast-paced market.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS
Android
iPhone
iPad

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Documentation Hub

Company Facts

Organization Name

Trax

Company Location

United States

Company Website

traxretail.com/solutions/trax-engagement/shopkick/

Company Facts

Organization Name

AwareX

Date Founded

2017

Company Location

United States

Company Website

www.awarex.com

Categories and Features

Customer Engagement

Not specified

Categories and Features

Customer Engagement

Analytics
Churn Management
Communication Management
Community Management
Content Syndication
Feedback Collection
Gamification
Live Chat
Video Content

Popular Alternatives

Popular Alternatives

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