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What is Shopkick?
Shopkick, created by Trax, is an innovative platform aimed at boosting shopper engagement by gamifying the shopping experience, rewarding users for a range of activities including browsing, engaging with in-store merchandise, and completing purchases. Unlike traditional discount methods, Shopkick incentivizes consumer behavior through a unique system of "kicks," which can be earned by actions such as scanning barcodes, watching promotional content, or submitting purchase proofs. This engaging approach not only encourages spontaneous purchases but has also shown that a remarkable 98% of shoppers are open to trying new brands featured within the Shopkick app. Furthermore, the platform offers robust top-of-funnel marketing solutions, including engaging videos, digital lookbooks, in-app notifications, and push alerts, all designed to enhance brand awareness and sway consumer choices at critical moments. Additionally, Shopkick provides brands with essential first-party data and in-depth analytics, such as demographic insights, geographical data, basket analysis, and shopping behaviors, ensuring brands gain transparency and confidence in their marketing strategies. By utilizing these valuable insights, brands can refine their marketing tactics and more effectively cater to the preferences of their intended audience, ultimately leading to more successful engagement and higher sales. This multi-faceted approach not only benefits consumers but also creates a more vibrant retail ecosystem overall.
What is FTX Digital Signage?
Digital advertising within retail spaces serves as an effective mechanism to capture the interest of consumers in our technology-oriented world. This approach not only elevates sales but also enhances both consumer education and product promotion. Eye-catching visuals and animations play a significant role in attracting shoppers. By utilizing rotating digital ads, various promotions can be directed toward individual customers at opportune moments, encouraging spontaneous buying behavior. FasTrax Solutions Digital Signage provides a comprehensive collection of resources designed to streamline your in-store marketing efforts. Additionally, FTx Digital Signage can be integrated with the FasTrax Solutions Point of Sale system, allowing for real-time updates to pricing on digital displays and menus. Customer-facing displays at the POS help to communicate ongoing promotions effectively, thus driving impulse purchases at checkout. Furthermore, FasTrax's digital menus and signage can strategically highlight slower-moving inventory while simultaneously fostering customer loyalty to the brand. This combination of technology and marketing not only enhances the shopping experience but also maximizes the potential for increased revenue.
Integrations Supported
FTx POS
Loyal-n-Save
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
$149 one-time payment
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Trax
Company Location
United States
Company Website
traxretail.com/solutions/trax-engagement/shopkick/
Company Facts
Organization Name
FasTrax
Date Founded
2009
Company Location
United States
Company Website
www.goftx.com
Categories and Features
Customer Engagement
Analytics
Churn Management
Communication Management
Community Management
Content Syndication
Feedback Collection
Gamification
Live Chat
Video Content
Categories and Features
Digital Signage
Automatic Player Updates
Content Scheduling
Media Library
Multi-Screen Support
Remote Deployment
Remote Display Management
Visual Editor