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Shopkick, created by Trax, is an innovative platform aimed at boosting shopper engagement by gamifying the shopping experience, rewarding users for a range of activities including browsing, engaging with in-store merchandise, and completing purchases. Unlike traditional discount methods, Shopkick incentivizes consumer behavior through a unique system of "kicks," which can be earned by actions such as scanning barcodes, watching promotional content, or submitting purchase proofs. This engaging approach not only encourages spontaneous purchases but has also shown that a remarkable 98% of shoppers are open to trying new brands featured within the Shopkick app. Furthermore, the platform offers robust top-of-funnel marketing solutions, including engaging videos, digital lookbooks, in-app notifications, and push alerts, all designed to enhance brand awareness and sway consumer choices at critical moments. Additionally, Shopkick provides brands with essential first-party data and in-depth analytics, such as demographic insights, geographical data, basket analysis, and shopping behaviors, ensuring brands gain transparency and confidence in their marketing strategies. By utilizing these valuable insights, brands can refine their marketing tactics and more effectively cater to the preferences of their intended audience, ultimately leading to more successful engagement and higher sales. This multi-faceted approach not only benefits consumers but also creates a more vibrant retail ecosystem overall.
What is Second Street?
Create competitions, captivating content, and email marketing efforts that drive revenue, grow your database, and enhance audience engagement. Generate income through the sale of sponsorships and custom solutions tailored for advertisers seeking effective sales leads. Expand your email lists by securing opt-ins while developing in-depth consumer profiles using first-party data. Craft entertaining and shareable content that not only draws in new visitors but also keeps your existing audience coming back for more. Contests provide a dual advantage, serving as a revenue source for your advertisers while also igniting excitement among your audience, ultimately leading to an increase in your email database. You can broaden your reach even further by implementing additional opportunities and rewards for social sharing. Create unforgettable experiences that resonate with both your audience and advertisers alike. Additionally, gain valuable insights into user interests, allowing for the development of thorough consumer profiles that can enhance your targeted email marketing efforts. By consistently fine-tuning your approaches, you can maintain ongoing engagement and foster revenue growth, ensuring that your initiatives remain effective and relevant. Ultimately, the combination of these strategies will not only strengthen your brand presence but also encourage deeper connections with your audience.
Integrations Supported
Additional information not provided
Integrations Supported
Additional information not provided
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided
Free Version
Free Trial Offered?
Pricing Information
Pricing not provided
Free Version
Free Trial Offered?
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Trax
Company Location
United States
Company Website
traxretail.com/solutions/trax-engagement/shopkick/
Company Facts
Organization Name
Second Street
Date Founded
2001
Company Location
United States
Company Website
secondstreet.com
Categories and Features
Customer Engagement
Analytics
Churn Management
Communication Management
Community Management
Content Syndication
Feedback Collection
Gamification
Live Chat
Video Content
Categories and Features
Contest
Awards Management
Blind Judging
Entrant Management
Entry Fee Processing
Entry Management
Forms Management
Fraud Detection
Judging Management
Scoring
Skills Contests (Photo, Essay, Design, etc)
Social Media Management
Social Promotions
Sweepstakes
Timeline Management
Voting Management
Customer Engagement
Analytics
Churn Management
Communication Management
Community Management
Content Syndication
Feedback Collection
Gamification
Live Chat
Video Content
Email Marketing
A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor