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What is Shopperations?

A user-friendly marketing planning and budget management solution designed to support Consumer Packaged Goods brands and their associated agencies. In just a few simple steps, users can effectively monitor funding sources, streamline tactical planning, process invoices and customer deductions, manage coupon redemptions, generate automated reports, and design visually appealing marketing calendars. For in-depth analysis of post-promotional efforts or marketing mixes, obtain high-quality, detailed, and timely data. We handle the intricate details, enabling marketers to focus on their core marketing endeavors! Additionally, this system empowers teams to make informed decisions and enhance their overall marketing strategies.

What is CrossCap Marketing Calendar?

Introducing a groundbreaking marketing campaign calendar that will enhance and simplify all your marketing activities. This innovative tool synchronizes your marketing strategies and initiatives while providing a detailed overview of your marketing mix customized for different customer segments. Along with comprehensive campaign calendars, it features in-depth customer journey maps that outline every step of the process. This centralized platform allows for the effortless launch of campaigns, requiring no technical know-how. The cloud-based marketing calendar is specifically designed to meet the unique needs of your business, offering zoom navigation that provides views of your plans from daily to yearly perspectives. With customizable filters available for both calendar and planning views, you can easily modify it to improve your existing marketing processes and workflow. This cutting-edge solution also enhances the quality and precision of your data, enabling you to make informed strategic marketing decisions. By seamlessly integrating with your existing marketing ecosystem via APIs, you can connect with various tools including project management software and social media content platforms. Stay informed with real-time notifications about any changes made to the marketing plan, and easily identify who made those modifications. In addition, foster collaboration and facilitate meaningful discussions about vital marketing campaign strategies and insights with your team, driving overall success. This tool is crafted not only to organize but also to elevate and transform your entire marketing strategy, ensuring you stay ahead in a competitive landscape. Ultimately, it serves as a catalyst for innovation and growth within your marketing efforts.

Media

Media

Integrations Supported

SAP Business One

Integrations Supported

SAP Business One

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Shopperations

Date Founded

2014

Company Location

United States

Company Website

shopperations.com

Company Facts

Organization Name

CrossCap

Date Founded

2001

Company Location

United States

Company Website

www.crosscap.com/marketing-calendar-software/

Categories and Features

Brand Management

Approval Process Control
Artwork Management
Asset Management
Change Management
Fulfillment Distribution
Project Management

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Channel Management

Campaign Management
Channel Analytics
Incentive Management
Inventory Control
Lead Management
Opportunity Management
Order Management
Partner Management
Product Management
Reseller Management

Collaboration

Brainstorming
Calendar Management
Chat / Messaging
Contact Management
Content Management
Document Management
Project Management
Real Time Editing
Task Management
Version Control
Video Conferencing

CPG

Customer Management
Electronic Data Interchange
Financial Accounting
Forecast / Demand Planning
Inventory Management
Lot Tracking
Pricing Management
Shopper Marketing
Trade Promotion

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Marketing Planning

Budgeting & Forecasting
Collaboration
Flowchart
Goal Setting / Tracking
Marketing Calendar
Media Planning
Predictive Analytics
Presentation Tools
Project Tracking
Spend Management

Trade Promotion Management

Analytics / ROI Tracking
Approval Workflow
Budgeting & Forecasting
Claims Management
Competitor Analysis
Compliance Management
Customer Management
Discount Management
Pricing Optimization
Promotion Calendar
Settlement Management
Trade Agreement Management

Categories and Features

Marketing Planning

Budgeting & Forecasting
Collaboration
Flowchart
Goal Setting / Tracking
Marketing Calendar
Media Planning
Predictive Analytics
Presentation Tools
Project Tracking
Spend Management

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