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What is SimplyCast?

SimplyCast is a prominent provider of multi-channel engagement software, holding ISO 27001 certification and serving companies across the globe. The company specializes in both emergency and non-emergency communication solutions. With more than 20 distinct communication tools and channels, SimplyCast aims to enhance organizational efficiency. Their 360 Customer Flow Communication Platform offers an all-encompassing solution integrating marketing automation with inbound and interactive communication. Serving clients in over 175 countries, SimplyCast caters to numerous esteemed brands within the retail, nonprofit, and hospitality sectors. By allowing organizations to connect with customers through their preferred communication methods, SimplyCast ensures a tailored approach to engagement. This commitment to customization strengthens customer relationships and drives overall satisfaction.

What is Omnisend?

Email & SMS marketing so good, it's boring. Trusted by 150,000+ ecommerce brands, Omnisend automates your marketing across the whole customer journey — the right message, to the right audience, at the right time. Grow subscriber lists with landing pages and popups. Send campaigns from 250+ ready-made templates, or let Omnisend AI write the copy. Convert with pre-built automations for welcome, cart abandonment, browse abandonment, and birthdays. Integrates in one click with Shopify, BigCommerce, WooCommerce, Wix, and more. Omnisend reaches your audience across channels inside the same automation workflow: email, SMS, and web push, rather than three separate tools and three separate bills. Sync segments to Google and Facebook for retargeting. And with Omnisend MCP, your ChatGPT or Claude connects straight to your account, so performance checks, segment suggestions, and campaign drafts happen in one conversation. Same power, smaller bill. Merchants make an average of $79 for every $1 they spend.* Switching? We move every list, flow, and template in five days, free. Support is live chat and email, 24/7 in six languages, on every plan including free.

Media

Media

Integrations Supported

Shopify
Convert Pro
Zendesk Sell

Integrations Supported

Shopify
Appstle
Groupboss
Loop Subscriptions
Lyro
MonkeyData
OpenCart
Pandium
Playable
Rekomi
ShipBob
StarfishETL
Supermetrics
Tall Bob
Tidio
UpPromote
Zapier
nopCommerce

API Availability

API Availability

Has API

Pricing Information

$4.95 per month
Free Version
Free Trial Offered?

Pricing Information

$16.00/month
Omnisend offers three plans: Free, Standard, and Pro.

Free: 250 contacts, 500 emails and 500 web push notifications per month. Includes pre-built ecommerce workflows, segmentation with the AI segment builder, A/B testing, popups, landing pages, and 24/7 support.

Standard, from $16/month: Everything in Free, plus email volume at 12× your list size, unlimited web push, custom workflows, dynamic content blocks, Forms AI Assistant, and the option to remove Omnisend branding.

Pro, from $59/month: Everything in Standard, plus unlimited emails, SMS and MMS campaigns and automation, personalized product recommendations, and advanced reporting.

A dedicated Account Expert is available from $400/month on any paid plan.

*Average return of $79 per $1 spent is based on Omnisend internal analysis of paid-plan merchants, 2025. Results vary.
Free Version

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

SimplyCast

Date Founded

1999

Company Location

Canada

Company Website

www.simplycast.com

Company Facts

Organization Name

Omnisend

Date Founded

2014

Company Location

United Kingdom

Company Website

www.omnisend.com

Categories and Features

Bulk SMS

Not specified

Email Marketing

A/B Testing
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Emergency Notification

Contact Management
Geo Targeting
Mass Notifications
Scenario Planning
Templates
Two-Way Communication

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Segmentation
Social Marketing
Website Visitor Tracking

Restaurant Marketing

Not specified

SMS Marketing

2-Way Messaging
Contact Management
Mass Texting
Message Personalization
Mobile Coupons
Mobile Keywords
Polls / Voting
Reporting/Analytics
Scheduled Messaging
Shortcodes
Text-to-Win

Voice Broadcasting

Not specified

Categories and Features

Bulk Email

Not specified

Bulk SMS

Not specified

eCommerce Marketing

AB Testing
Abandoned Cart Email
Analytics / ROI Tracking
Email Marketing
Email Personalization
Push Notifications
Retargeting
SMS Marketing
Segmentation
Signup Forms & Popups
Triggered Emails
Website Visitor Tracking

Email Marketing

A/B Testing
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Email Newsletter

Not specified

Email Template Design

A/B Testing
Code From Scratch
Drag & Drop Editing
Image Library
Import HTML Code
Mobile-Friendly / Responsive
Premade Templates
Reporting / Analytics
Text Editor
Theme Editor

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Segmentation
Website Visitor Tracking

SMS Marketing

Not specified

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