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Identity MatrixThe Identity Matrix is designed to boost revenue while minimizing expenditure by accurately identifying 70% of web visitors in the US at an individual level. By establishing page intent and lead scoring criteria, users can seamlessly integrate this information into their CRM for effective outreach. With its robust person-level attribution, top-tier contact data, and comprehensive understanding of the customer journey, Identity Matrix addresses some of marketing’s most challenging inquiries: 1. What sources generate your highest-quality traffic? 2. Can you outline the customer journey in detail? 3. What are the best ways to engage with high-intent, in-market prospects? Moreover, with forthcoming GenAI functionalities aimed at enhancing customer journey analysis and providing conversion rate optimization recommendations, Identity Matrix is rapidly becoming the preferred data provider for many businesses looking to outpace their competitors. The platform's innovative features not only streamline marketing processes but also empower teams to make informed decisions that drive growth.
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SuiteMasterSuiteMaster – Cloud ERP & CRM Designed to Evolve With Your Business SuiteMaster is an all-in-one ERP and CRM platform that helps small and mid-sized businesses manage sales, operations, finance, and customer relationships in one integrated system. Built with a modular architecture, it allows you to choose from hundreds of pre-built business applications—including CRM, Accounting, Marketing Automation, HR, Inventory, Manufacturing, Project Management, E-Commerce, and more—so you only use (and pay for) the tools you need. Its unified approach eliminates the complexity of managing multiple disconnected systems. Data flows effortlessly across departments, enabling teams to work with real-time information, automate key processes, and improve productivity. Customization is simple, letting you tailor workflows, reports, and interfaces to your exact requirements. SuiteMaster also supports a complete white-label program, giving consultants, agencies, and technology partners the ability to deliver a fully branded ERP solution alongside their own services. Whether you operate in manufacturing, distribution, retail, services, non-profit, or other industries, SuiteMaster provides the flexibility, scalability, and affordability needed to adapt quickly and grow confidently.
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What is Smarketing Cloud?
Smarketing Cloud is a comprehensive platform that integrates artificial intelligence to transform sales and marketing efforts, with the goal of improving customer engagement and driving business growth. By unifying customer relationship management (CRM), sales processes, marketing automation, and AI capabilities into a single interface, it allows organizations to efficiently oversee their contact lists, develop targeted customer segments, and automate various workflows. This platform excels in multi-channel marketing, providing functionalities to launch campaigns across diverse channels, including email, SMS, Messenger, and WhatsApp, along with tools for workflow automation, audience segmentation, and in-depth analytics. With its CRM features, Smarketing Cloud equips businesses with effective contact management systems, detailed profiles of companies, and a comprehensive 360° view of their customers, which enhances their ability to deliver personalized experiences and refine sales strategies. Furthermore, the platform offers advanced sales tools for lead generation, deal tracking, and pipeline management, which significantly speeds up the process of closing deals for sales teams. Ultimately, Smarketing Cloud is crafted to boost operational efficiency while ensuring a fluid experience for both companies and their clientele, fostering deeper connections and loyalty. This ensures that businesses can adapt quickly to changing market demands while maintaining high levels of customer satisfaction.
What is Optimiser?
Optimiser provides a tailored solution for each business, designed to enhance and simplify their operational processes. With its user-friendly interface and dedicated support team, Optimiser effectively merges essential tools for your CRM and other departments into your daily workflows. The robust CRM capabilities allow for the development of comprehensive user profiles, transforming how customer relationships are managed. Additionally, the platform’s pipeline functionality strengthens prospect management, while data analytics support informed business decisions. The inclusion of contacts and accounts helps in crafting data-driven profiles, complemented by a collaborative team calendar. This all-in-one platform encompasses everything needed to foster growth, catering to businesses of all sizes seeking to boost revenue and streamline operations. Moreover, the software's strong sales strategies, insightful prospect analysis, automated processes, and expedited deal closures significantly enhance the performance of your sales team, ensuring that your organization can adapt and thrive in a competitive landscape.
Integrations Supported
Google Cloud Platform
Microsoft Outlook
API Availability
Has API
API Availability
Has API
Pricing Information
$500 per month
Free Trial Offered?
Free Version
Pricing Information
£25 per user per month
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Smarketing Cloud
Date Founded
2017
Company Location
Ireland
Company Website
smarketingcloud.com
Company Facts
Organization Name
Optimiser
Date Founded
2020
Company Location
United Kingdom
Company Website
www.optimiser.com
Categories and Features
Email Template Design
A/B Testing
Code From Scratch
Drag & Drop Editing
Image Library
Import HTML Code
Mobile-Friendly / Responsive
Potential Issue Identification
Premade Templates
Proofing
Reporting / Analytics
Text Editor
Theme Editor
Marketing Automation
A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking
Categories and Features
CRM
Calendar/Reminder System
Call Logging
Document Storage
Email Marketing
Internal Chat Integration
Lead Scoring
Marketing Automation Integration
Mobile Access
Quotes / Proposals
Segmentation
Social Media Integration
Task Management
Territory Management
Event Management
Attendee Management
Badge Management
Conferences / Conventions
Exhibit / Vendor Management
Gamification
Room Block Management
Social Media Promotion
Sponsorship Management
Surveys & Feedback
Ticketing
Volunteer Management
Weddings / Parties
Marketing Automation
A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking
Project Management
Agile Methodologies
Budget Management
Client Portal
Collaboration Tools
Cost-to-Completion Tracking
Customizable Templates
Gantt Charts
Idea Management
Kanban Board
Milestone Tracking
Portfolio Management
Resource Management
Time & Expense Tracking
Traditional Methodologies