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What is SmartLoyalty?

SmartLoyalty, created by BPC Banking Technologies, functions as a holistic management tool for loyalty and rewards schemes, enabling users to quickly develop and manage innovative loyalty campaigns. This platform is tailored to support the rapid creation of complex programs for both issuers and acquirers. Users can seamlessly deploy loyalty initiatives designed to boost customer retention and stimulate purchasing behavior. The system determines points based on a range of variables, including customer demographics, payment methods, merchant types, transaction categories, and even specific times of day. As the adoption of mobile payments surges and e-wallets gain traction, the importance of loyalty programs is increasingly highlighted. In contrast to traditional methods where card issuers depended on the visual appeal of physical cards to build brand loyalty, the rise of digital cards necessitates fresh strategies for customer engagement. As a result, organizations must evolve and innovate their loyalty offerings to stay ahead in this dynamic market. This transformation is crucial for businesses aiming to thrive in an era where customer expectations are constantly changing.

What is Loyaltify?

Loyaltify is a cloud‑based loyalty and customer engagement platform that enables businesses to design, launch, and manage digital reward programs without building their own mobile app or backend infrastructure. Positioned in the customer and employee loyalty software category, Loyaltify mostly serves restaurants, cafés, bars, beauty salons, spas, fitness studios, car washes, adventure and outdoor experience companies, professional services, and e‑commerce merchants, but it can be utilized by any businesses that want to retain customers, reward repeat purchases, and collect actionable data. Our platform issues digital cards that reside in Apple Wallet and Google Wallet, tracks spend or visit activity as points, stamps, or balance credits, and allows scheduled or automated promotional messages based on the milestones reached. Key capabilities prospective users should note: - Multiple reward mechanics (points, stamps, prepaid balance, tier levels, coupons, discount cards, reward cards) configurable per store or brand - Automated engagement via push notifications, email, and SMS for birthdays, referrals, and custom events - Wallet‑pass distribution for Apple and Google devices, eliminating the need for a separate mobile application - Built‑in CRM and segmentation that groups members by activity, tier, or custom fields for targeted campaigns

Media

Media

Integrations Supported

Brevo
HPE Consumption Analytics
Mailchimp
Mailchimp Transactional Email (Mandrill)
Mailgun
SendGrid
Twilio

Integrations Supported

Brevo
HPE Consumption Analytics
Mailchimp
Mailchimp Transactional Email (Mandrill)
Mailgun
SendGrid
Twilio

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

€19/month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

BPC Group

Date Founded

1995

Company Location

Switzerland

Company Website

www.bpcbt.com/smartvista-solutions/loyalty-card-programs

Company Facts

Organization Name

Loyaltify OÜ

Date Founded

2025

Company Location

Estonia

Company Website

www.loyaltify.io

Categories and Features

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

Categories and Features

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

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