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What is SoMin?
Unveil a revolutionary SaaS platform that enhances and automates the effectiveness of your digital advertising by leveraging the power of Artificial Intelligence. This solution offers an in-depth analysis of your brand, competitors, and target audiences, granting you a thorough understanding of your digital footprint. Utilizing millions of data points alongside sophisticated Computer Vision and Natural Language Processing, it pinpoints the most relevant audiences for your marketing efforts. Tailored to your business objectives, it carefully develops hundreds of audience segments based on their behavioral traits and interests. Moreover, it rapidly constructs, optimizes, and runs A/B testing on your campaigns, allowing you to pinpoint the most effective creative and targeting techniques. With functionalities that range from quick testing to detailed interest targeting, SoMin.ai equips you with the tools necessary to achieve outstanding ad optimization results. Embrace the innovations of modern AI-driven digital landscapes with a system crafted to understand, interpret, and excel in these realms, ultimately propelling your advertising success to unprecedented levels. This forward-thinking strategy not only keeps you competitive in the market but also ensures that your brand's message resonates powerfully with your target audience, fostering deeper connections and driving engagement. As you integrate this advanced technology into your advertising strategy, you position your brand for sustained growth and influence.
What is Meltwater?
Meltwater is an intelligence platform designed for PR, communications, and marketing teams that need to understand media coverage, social conversations, AI visibility, and brand impact in one place. The platform brings together global media, social channels, and AI data so organizations can see the full picture behind reputation, campaigns, competitors, and market narratives. Meltwater supports media intelligence for tracking global coverage in real time and turning headlines into insight. Its social listening capabilities help teams capture conversations, analyze sentiment, and spot shifts before they affect the brand. AI Visibility Tracking helps organizations understand how AI platforms portray their brand and influence discovery. Media relations tools help PR teams find journalists, personalize outreach, distribute messages, and prove communications impact. Influencer marketing capabilities help teams identify creators, manage partnerships, and measure results. Meltwater AI powers workflows across the platform by filtering data, generating summaries, detecting emerging risks, producing alerts, and turning signals into ready-to-share insights. Reporting and analytics help teams connect coverage, conversations, campaign activity, competitor signals, reach, impressions, engagement, and outcomes into credible stories for leadership. The platform supports more than 240 languages, ingests more than 1.3 billion documents daily, and delivers more than one million alerts daily for organizations worldwide. By combining media intelligence, social listening, AI visibility tracking, PR reporting, influencer marketing, automated alerts, executive dashboards, and AI-powered analysis, Meltwater helps teams guide decisions and prove impact.
Integrations Supported
Videoma Intelion
Audiense
Caliber
Data Virtuality
Desktop.com
Infodesk
Intelligence2day
API Availability
API Availability
Pricing Information
Contact Sales
SOMIN is available in four subscription packages. Pricing is available on request — contact sales for a quote.
SOMIN LIGHT — Core channels, one desk
Includes 1 Analyst seat (dashboard + agentic MCP), 8 brands monitored, 8 handle swaps/month. Facebook & Instagram organic monitoring, Meta Ads Library & Google Ads Transparency Center, Perspective Studies, SODA Demand Analysis, Brand Tracker, Content Notifications and Content Library.
SOMIN PRO — All ten channels, in depth
Includes 1 Specialist seat (dashboard + agentic MCP), 12 brands monitored, 15 handle swaps/month. Adds TikTok, LinkedIn & Telegram organic monitoring, LinkedIn Ads Library, Custom Categories, Video Content Analysis, SOINSPIRE Ideation, Visual Content Expressions, Owned Content Scoring and Data Export.
SOMIN AGENCY LIGHT — Your whole client roster
Includes 3 Analyst seats (dashboard + agentic MCP), 30 brands monitored, 15 handle swaps/month. Core-channel monitoring and full research & intelligence suite across your client roster.
SOMIN AGENCY PRO — Depth at scale, plus API
Includes 3 Specialist seats (dashboard + agentic MCP), 70 brands monitored, 25 handle swaps/month. Full ten-channel depth, complete creative & scoring suite, Data Export and included Data API access.
Term options: 1 month, 1 year, 2 years, 3 years. Add-ons available on any plan: additional Analyst or Specialist seats and +10-brand-handle blocks. Contact sales for pricing.
SOMIN LIGHT — Core channels, one desk
Includes 1 Analyst seat (dashboard + agentic MCP), 8 brands monitored, 8 handle swaps/month. Facebook & Instagram organic monitoring, Meta Ads Library & Google Ads Transparency Center, Perspective Studies, SODA Demand Analysis, Brand Tracker, Content Notifications and Content Library.
SOMIN PRO — All ten channels, in depth
Includes 1 Specialist seat (dashboard + agentic MCP), 12 brands monitored, 15 handle swaps/month. Adds TikTok, LinkedIn & Telegram organic monitoring, LinkedIn Ads Library, Custom Categories, Video Content Analysis, SOINSPIRE Ideation, Visual Content Expressions, Owned Content Scoring and Data Export.
SOMIN AGENCY LIGHT — Your whole client roster
Includes 3 Analyst seats (dashboard + agentic MCP), 30 brands monitored, 15 handle swaps/month. Core-channel monitoring and full research & intelligence suite across your client roster.
SOMIN AGENCY PRO — Depth at scale, plus API
Includes 3 Specialist seats (dashboard + agentic MCP), 70 brands monitored, 25 handle swaps/month. Full ten-channel depth, complete creative & scoring suite, Data Export and included Data API access.
Term options: 1 month, 1 year, 2 years, 3 years. Add-ons available on any plan: additional Analyst or Specialist seats and +10-brand-handle blocks. Contact sales for pricing.
Pricing Information
Meltwater does not use a fixed public price list. Pricing depends on your team’s needs, coverage requirements, and contract terms.
Indicative ranges start from $10,000/year for Starter, $25,000/year for Pro, and $130,000/year for Enterprise. Final quotes vary by setup. Prices are in $USD.
Indicative ranges start from $10,000/year for Starter, $25,000/year for Pro, and $130,000/year for Enterprise. Final quotes vary by setup. Prices are in $USD.
Supported Platforms
SaaS
Supported Platforms
SaaS
Windows
Mac
Customer Service / Support
Standard Support
Web-Based Support
Customer Service / Support
24 Hour Support
Web-Based Support
Training Options
Online Training
Training Options
Documentation Hub
Online Training
On-Site Training
Company Facts
Organization Name
SoMin.ai
Date Founded
2022
Company Location
Singapore
Company Website
somin.ai
Company Facts
Organization Name
Meltwater Group
Date Founded
2001
Company Location
San Francisco
Company Website
www.meltwater.com
Categories and Features
Categories and Features
AI Public Relations (PR)
Not specified
AI Review Management
Not specified
Audience Intelligence
Not specified
Blogger Outreach
Not specified
Brand Monitoring
Not specified
Media Monitoring
Alerts / Notifications
Broadcast Media Monitoring
Content Translation
Dashboards / Reporting
Export Results
Online News Monitoring
Podcast Monitoring
Print Media Monitoring
Social Media Monitoring
PR Analytics
Not specified
Public Relations
Article Author Database
Auto-Update Media Lists
Campaign Management
Clippings Management
Communications Calendar
Contact Management
Digital Asset Management
Direct Mail Management
Email Distribution
Press Monitoring
Press Release Builder
Reputation Management
Social Media Metrics
Social Media Monitoring
Social Listening
Not specified
Social Media Analytics Tools
Campaign Analytics
Competitor Monitoring
Customizable Reports
Multi-Channel Data Collection
Social Media Management
Brand Tracking
Post Scheduling
Reporting/Analytics
Social Media Monitoring
Social Media Marketing
Analytics
Post Scheduling
Social Media Monitoring
Competitive Analysis
Dashboard
Influencer Tracking
Reputation Management
Sentiment Analysis
Trend Tracking