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What is Spegla?

Spegla assesses the degree to which AI assistants recommend your brand when consumers pose questions about products within your industry. Each assessment generates ten inquiries that simulate those of a typical customer, which are then submitted to ChatGPT, Claude, Gemini, and Perplexity via their respective APIs, yielding a total of forty distinct responses for each evaluation to maintain consistency in comparative analysis across different assessments. Importantly, your brand's name is excluded from these inquiries, meaning any references made by the assistant occur purely on its own accord. The visibility score assigned to your brand ranges from 0 to 100 and amalgamates various elements, including the frequency of brand mentions, their positioning within the responses, mention rates, alternative brands suggested, the sources cited by each assistant, and the full content of all responses generated. Operating in 15 distinct European languages, Spegla crafts questions in the language native to the local market rather than depending on English translations. Furthermore, the tracking feature enables the same questions to be posed weekly or monthly, ensuring that scores are consistent over time and providing crucial insights into shifting trends and brand visibility. This process not only enhances your understanding of market dynamics but also informs your strategic decisions regarding brand positioning and outreach.

What is AnswerGravity?

AnswerGravity serves as a SaaS solution that tracks how brands are portrayed in AI-generated responses to consumer questions. It performs daily evaluations of various AI platforms including ChatGPT, Gemini, Google AI Overviews, and Perplexity, while noting that Google AI Mode operates solely on Scale and Microsoft Copilot is available on Scale only within Spain. In comparison, Claude and Grok are reviewed on a weekly basis. Each recorded interaction is logged with its date, full text, and cited sources, with unsuccessful checks excluded from brand absence metrics. The platform features dashboards that highlight mention frequencies, rankings, and share of voice, which assist in competitor comparisons and analysis of referenced materials. By utilizing prompt research, teams can effectively determine which inquiries they want to monitor. Its social listening capability tracks conversations on sites like Reddit and Quora, sending notifications via email, Slack, or webhooks. Furthermore, tools such as reports, an API, and an MCP server support the sharing and accessing of data. This enables teams to gather insights for establishing evidence-backed priorities and to create actionable drafts for review before they are published. Aimed at SEO and marketing agencies, startups, B2B SaaS enterprises, and online retailers, it effectively tracks AI visibility across Spain and beyond. While the platform delivers analyzed responses, it does not guarantee the accuracy of AI-generated suggestions, highlighting the necessity for human interpretation of the results. It ultimately empowers brands to refine their AI strategies and enhance their market presence through informed decisions.

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Media

Integrations Supported

ChatGPT
Claude
Gemini
Perplexity

Integrations Supported

Claude Code
Claude Desktop
Codex CLI
Cursor
Model Context Protocol (MCP)
Slack
Visual Studio Code

API Availability

API Availability

Has API

Pricing Information

€29/month
Free Version

Pricing Information

€89/month
The Grow plan costs €89/month and the Scale plan €299/month, billed monthly. A 7-day free trial is available. EU prices exclude VAT.
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub

Company Facts

Organization Name

Laddro Digital UG (haftungsbeschränkt)

Company Location

Germany

Company Website

getspegla.com

Company Facts

Organization Name

AnswerGravity

Date Founded

2025

Company Location

Spain

Company Website

answergravity.com/en

Categories and Features

AI Search Monitoring

Not specified

Categories and Features

AI SEO

Not specified

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