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What is SplitMetrics Acquire?

SplitMetrics Acquire is the Apple Ads optimization platform for scaling profitably. It unifies bid & budget optimization, market intelligence, and purpose-built AI models to outperform your competition. Driven by Samba AI models that analyze, predict and adjust your bids & budgets automatically towards target CPA, SoV or up to +98% ROAS increase. SplitMetrics Acquire is part of the SplitMetrics ecosystem and an official Apple Ads Partner, helping ambitious mobile brands turn app marketing into a more predictable growth engine. SplitMetrics supports Fortune 100 companies with 25%+ revenue growth by combining Apple Ads optimization, ASO, multichannel user acquisition, and creative production in one connected platform. Built on 10 years of mobile marketing expertise, SplitMetrics brings together proprietary market intelligence and AI engineered specifically for the app economy. SplitMetrics AI learns from a decade of real-world app marketing data to identify patterns, uncover growth opportunities, and guide smarter decisions across the user acquisition journey. Rather than relying on generic AI, our technology is purpose-built to help mobile marketers optimize performance, scale efficiently, and stay ahead in an increasingly competitive app ecosystem.

What is Objective Platform?

Harness the features of the Objective Platform to fulfill your goals in a budget-friendly way or to optimize the returns on your allocated funds. It is crucial to transcend the limitations of gauging performance based solely on metrics from individual channels. Rather, take a comprehensive view of how your marketing investments align with your broader business objectives. Define your ultimate source of truth to guide your strategies. The Objective Platform facilitates the simplification of data collection, validation, and integration from more than 200 sources, allowing for quicker and more precise outcomes. By employing modeling techniques, you can link business results with media expenditure and other vital factors. This methodology is designed to be both objective and clear. Make use of our established dashboards and reports to uncover insights into the elements that influence your marketing and media performance. The platform not only aids in evaluating the success of your marketing expenditures, but also helps identify irregularities in your data. By leveraging these insights, you can start experimenting with novel strategies and fine-tuning your methods for even greater success. Consequently, this will enable you to make well-informed choices that significantly boost your marketing initiatives and drive long-term growth.

Media

Media

Integrations Supported

Adjust
AppMetrica
Apple Search Ads
AppsFlyer
Branch
Kochava
RevenueCat
Singular

Integrations Supported

API Availability

Has API

API Availability

Pricing Information

$800 per month
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
Linux

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Documentation Hub
On-Site Training

Company Facts

Organization Name

SplitMetrics

Date Founded

2014

Company Location

United States

Company Website

splitmetrics.com/acquire/

Company Facts

Organization Name

Objective Partners

Date Founded

2014

Company Location

Netherlands

Company Website

www.objectivepartners.com

Categories and Features

Ad Intelligence

Not specified

Ad Management

Not specified

Conversion Tracking

Not specified

Mobile App Analytics

A/B Testing
Channel Attribution
Cohort Analysis
Funnel Analysis
In-App Events Tracking
Push Notifications
Retention Tracking
Revenue Tracking
Uninstall Tracking

Mobile Marketing

Channel Attribution
Engagement Monitoring
In-App Marketing
Location-Based Marketing
Push Notifications

Categories and Features

Brand Intelligence

Not specified

Conversion Tracking

Not specified

Marketing Analytics

Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking

Marketing Attribution

Attribution Modeling
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

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