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What is SplitMetrics Optimize?

SplitMetrics Optimize is a sophisticated A/B testing solution that equips developers with the necessary tools for rapid and economical app growth throughout all phases of an application’s lifecycle. This platform empowers mobile-centric brands to mitigate risks, eliminate uncertainties, and lower the costs tied to launching and expanding mobile applications and games on platforms like the App Store and Google Play. Users of the SplitMetrics platform can assess app and game concepts still in their ideation stages, gather insights from actual users, and make informed, data-driven choices regarding which concepts resonate best in the market. Game developers have the ability to evaluate game ideas, core mechanics, gameplay elements, or narrative plots, as well as validate any aspect of their app, including visuals and messaging, prior to launch. The testing process requires only minimal creative assets and can potentially save developers up to six months in game development time. The platform offers measurable outcomes through both qualitative and quantitative metrics derived from real user feedback, facilitating confident, data-informed decisions in game development. Additionally, SplitMetrics Optimize enables mobile app publishers to experiment with new designs, features, pricing strategies, or marketing messages in active applications, all while safeguarding against user churn. This innovative approach not only enhances user engagement but also promotes a more iterative and responsive development process.

What is Anchor Mobile?

Your clients in advertising are seeking insights into the most recent technology advancements, specifically on how to utilize Mobile Marketing and mobile coupons to enhance their promotional efforts. We are here to support you in this endeavor, with our technology working quietly in the background. Our all-encompassing, branded SMS mobile marketing solution allows you to effortlessly align our services with your clients' requirements, doing away with the need for costly investments in media text messaging firms or the complications of obtaining your own short code, platform, or app providers. We've successfully eliminated barriers to entry, enabling you to launch rapidly and cost-effectively, while our system assures complete functionality and outstanding profitability. Moreover, does your company currently provide a mobile-optimized website? We not only refine your site for mobile users but also implement browser detection to guide visitors toward a smooth mobile experience, allowing them to interact with your content with ease. This strategy not only draws in a larger customer base but also significantly enhances your overall digital footprint, positioning you for sustained growth in the competitive market. Additionally, by adopting these mobile strategies, your clients will be able to stay ahead of their competitors and better meet the demands of today’s mobile-savvy consumers.

Media

Media

Integrations Supported

Facebook
Adjust
AppMetrica
Apple Search Ads
AppsFlyer
Branch
Kochava
RevenueCat
Singular
Tenjin
WordPress
X (Twitter)

Integrations Supported

Facebook
Adjust
AppMetrica
Apple Search Ads
AppsFlyer
Branch
Kochava
RevenueCat
Singular
Tenjin
WordPress
X (Twitter)

API Availability

Has API

API Availability

Has API

Pricing Information

$13,600/year
Free Version
Free Trial Offered?

Pricing Information

Pricing not provided
Free Version
Free Trial Offered?

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

SplitMetrics

Date Founded

2014

Company Location

United States

Company Website

splitmetrics.com/optimize/

Company Facts

Organization Name

Anchor Mobile

Date Founded

2007

Company Location

United States

Company Website

www.anchormobile.net

Categories and Features

AB Testing

Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor

Mobile App Analytics

A/B Testing
Channel Attribution
Cohort Analysis
Funnel Analysis
In-App Events Tracking
Push Notifications
Retention Tracking
Revenue Tracking
Uninstall Tracking

Mobile Marketing

Channel Attribution
Contextual Targeting
Coupons
Email Marketing
Engagement Monitoring
In-App Marketing
Location-Based Marketing
Push Notifications
Text Messaging
Text-to-Win

Categories and Features

Mobile Marketing

Channel Attribution
Contextual Targeting
Coupons
Email Marketing
Engagement Monitoring
In-App Marketing
Location-Based Marketing
Push Notifications
Text Messaging
Text-to-Win

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