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What is StormFunnel?

StormFunnel keeps a close eye on alerts issued by the National Weather Service for the counties under your jurisdiction, enabling the creation of detailed Google Ads campaigns specifically designed for the ZIP codes affected by severe weather incidents such as hail, wind, flooding, or snow. Each of these campaigns features geo-targeting, appropriate keywords, negative keywords, well-crafted ad copy, and considerations for budget allocation. You can either approve the campaign directly within the app or choose to let the Autopilot feature handle its management and launch, all while staying within your established daily and monthly spending caps, conveniently controlled by a single kill switch. Furthermore, you maintain ownership of your Google Ads account, ensuring continued access even if you opt out of the service. The pricing model is clear and transparent, with no hidden costs, offering plans priced at free, $299, and $399 monthly, and importantly, it does not take a cut from your advertising spend. This approach allows you to concentrate on refining your advertising strategies without the anxiety of unexpected expenses, ensuring a seamless experience throughout your campaigns. Overall, StormFunnel provides a user-friendly solution to effectively manage and optimize your advertising efforts in response to severe weather events.

What is Google Campaign Manager 360?

Campaign Manager 360 serves as a cloud-based platform for managing advertising, tailored for both agencies and advertisers, allowing them to oversee digital campaigns across a multitude of online and mobile settings. This platform offers an extensive range of functionalities, including ad serving, audience targeting, verification, and in-depth performance analytics. Users can utilize the Trafficking feature to efficiently handle their creative assets and launch advertising initiatives. The reporting capabilities enable the collection and examination of performance metrics for ads overseen by Campaign Manager 360, presenting these insights in a clear and accessible manner. You can design and modify your reports, which include standard, floodlight, path to conversion (P2C), reach, and various types of cross-dimension reach reports, allowing for a thorough understanding of user interactions and the impact of different channels on conversions. Additionally, the verification tools within the Reporting section help evaluate the effectiveness of ad impressions while providing assistance on tagging, geo-targeting, and ensuring content accuracy. By making use of these diverse features, you can significantly improve your advertising tactics and outcomes, ultimately leading to more successful campaigns. The platform’s rich functionality makes it an essential tool for optimizing advertising efforts in today’s digital landscape.

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Integrations Supported

Google Ads

Integrations Supported

Google Ads
5X
Adwallet
Boltic
Celtra
Google
Google Ads Data Hub
Google Marketing Platform
Gravity Data
MINT
MSIGHTS
Openbridge
Peaka
Placements.io
Progress DataDirect
Salesforce Data 360
StarfishETL
Supermetrics
Telmetrics
UTM Mind

API Availability

API Availability

Has API

Pricing Information

$299/month
Free Version

Pricing Information

Pricing not provided

Supported Platforms

Not specified

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Not specified

Training Options

Documentation Hub

Company Facts

Organization Name

StormFunnel

Date Founded

2026

Company Location

United States

Company Website

stormfunnel.com

Company Facts

Organization Name

Google

Date Founded

1998

Company Location

United States

Company Website

support.google.com/campaignmanager/answer/2709362

Categories and Features

PPC

Not specified

Categories and Features

Ad Management

Not specified

Advertising

Not specified

Campaign Management

Not specified

Display Advertising

Not specified

PPC

Not specified

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